28 Mar 1996
Sweet deal for BMW...Sweet deal for BMW
Terry Suchard is teaming up with BMW in a campaign offering consumers
the chance to win a BMW Z3 when they buy a Chocolate Orange. The
campaign, through Claydon Heeley International, is supported by national
press ads.
Cheestrings campaign
Golden Vale is launching ...
05 Mar 2008
| by Gareth Jones
LONDON - BMW has handed its digital creative account to Dare following a shoot-out against Profero...last month under internal BMW guidelines that require agency arrangements to be reviewed periodically. The pitch has been overseen by the AAR. BMW s digital account was previously held by Altogether Digital ...
to create a full-service digital agency. WCRS currently handles BMW s above-the-line account. ...
01 Apr 2008
| by Staff
LONDON - German luxury car marque BMW, which has history of launching new product features on 1
19 Sep 2003
BMW X5/M3 - JUNG VON MATT GERMANY...The brief for this print campaign was to communicate the improved performance of the new 4.6is engine for the BMW X5, an SUV in disguise. As the model was launched three years ago, the creatives ...
% Fat".
Client: BMW
Agency: Jung von Matt, Hamburg
Writer: Henning Patzner
Art director ...
04 Apr 1997
| by MICHELE MARTIN
BMW has poached Phil Horton, (left) Renault s director of
communications, to succeed Martin...BMW has poached Phil Horton, (left) Renault s director of
communications, to succeed Martin Runnacles as the head of its marketing
operation in the UK. Runnacles left last October to join BMW s sister
company, Rover. Horton will join BMW next month when his deputy at
Renault, the communications ...
09 Mar 2000
| by BEN ROSIER
Kevin Gaskell, former managing director of BMW GB, has moved to US
internet car site, CarsDirect...Kevin Gaskell, former managing director of BMW GB, has moved to US
internet car site, CarsDirect.com, as its chief executive for Europe.
CarsDirect.com will launch in Europe later this year to rival web car
brands such as OneSwoop.com and carbusters.com.
Foster s will be the title sponsor ...
25 Sep 2003
, enhancing the nicotine replacement therapy's sponsorship of the BMW Williams F1 team. The deal
29 Feb 2008
It's hard to believe that at number six, WCRS is now bigger than Ogilvy
the agency is still churning out
quality work for Brylcreem, BMW and even BSkyB (whose huge spend
accounts for much of WCRS's growth). ...
05 Aug 2008
| by Nicola Clark
Russia's growing importance to brands was illustrated by BMW's decision to build on its presence ...
, head of brand communications and group marketing services at BMW, says that 'dynamic growth rates' are making emerging markets more important for the group. 'In the first six months of 2008 our BMW and Mini ...
03 Jul 1998
| by JEMIMAH BAILEY
company BMW on 1 August. At BMW he was responsible for international
financial communications and corporate press relations. Prior to working
at BMW he led corporate communications for IT company Computer ...