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from PROs and clients involves video production,' says Louise Gardner, head of broadcast at USP Content. 'A year ago requests for video production were limited to approximately 20 per cent. Today there is wider acceptance from both clients and PR professionals that video consumption is now ...
GlaxoSmithKline has launched the latest in a series of videos on its YouTube site aimed...The video stars GSK CEO Andrew Witty and is designed to engage potential recruits by discussing topics including GSK's corporate culture and volunteering programmes. The videos are part of a wider initiative to bring the company into the digital sphere,' said GSK web communications manager Simon Quayle ...
's female pop stars' music videos....in six videos over the next 12 months. The first will be girl band The Saturdays' new video, which ... the launch dates. In September 2010, Citroen placed its DS3 supermini in Pixie Lott's music video ...
landscape. Over the next week, PRWeek.com videos will feature each agency describing why its discipline ...
The most powerful PR professionals attended the Power Book 2012 launch party last night.
The Awards 2011 book will be available in this week's issue of PRWeek
Experts tell PRWeek how to boost your videos...Do not make an advert. 'Video content needs to be appreciative of a media-savvy audience who ... run the risk of creating a fabulous corporate video that no-one will ever watch,' warns Adam Clyne ... . Quality is vital. Clyne says: 'Owning a video camera is not necessarily a qualification to handle branded ...
The World Hepatitis Alliance is seeking an agency to produce a global video campaign to raise...document seen by PRWeek, the WHA stated the winning agency must produce a video to be hosted on global ... , the general public, medical professionals and the media. The brief asks for the video campaign ...
Dailymotion, the second largest video sharing website in the world, has appointed Proof
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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