BT 'Adam's mum' by AMV BBDO
21 Oct 2009
AMV BBDO has launched its latest TV spot for BT, promoting unlimited calls to UK landlines
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BT 'BT infinity' by AMV
22 Mar 2010
AMV's latest work for BT promotes the arrival of 'instant internet' available to BT Infinity users....BT has launched a multi-million pound campaign to advertise its new consumer broadband service, BT Infinity. The advert aims to illustrate the service's fibre optic technology which has a download speed of up to 40Mb. TV ads are supported by direct mail, press, outdoor and online activity. ...
BT Broadband 'bad dream' by Abbott Mead Vickers BBDO
14 Apr 2009
BT is promoting its Total Broadband service as the ideal way to ensure you don't lose your internet...The first ad sees the My Family star Kris Marshall having a bad dream about losing his broadband connection, while a second explains the full details of BT's current broadband offer. Video 1 - Ad starring Kris Marshall Video 2 - DTV ad ...
BT
27 Mar 1997
BT will feature the real-life Welch family in a soap opera-style series of 20 ads to promote its...BT will feature the real-life Welch family in a soap opera-style series of 20 ads to promote its Friends discount scheme. The campaign, through Abbott Mead Vickers BBDO, will be used to launch BT s biggest prize draw. It gives customers the chance to win a holiday for themselves and 29 friends ...
TELEMARKETING: Hanging on the Telephone - Caroline Lindsay, an account director at BMP, shopaholic and proud mum of a month-old daughter, tries out ten telemarketing services
26 Jun 1998 | by CAROLINE LINDSAY, Caroline Lindsay, a s
BT...BT Uncannily, the BT Customer Care Unit called early in the day to discuss their service. They have been calling quite persistently but I normally avoid them by claiming to be the cleaner. Still ... on the additional BT services available. We then ploughed through several other benefits, most of which sounded ...
RADIOWATCH: Radio Choice - Pot noodle
23 Jan 2003 | by COLIN WISE, Head of advertising, BT
To ring the changes this week I invited the five BT advertising angels to join in - Dee Livingstone
BT Cellnet
15 Jul 1999 | by CONOR DIGNAM
BT Cellnet is using the theme of teenage dilemmas in a new campaign promoting the on-screen icon...BT Cellnet is using the theme of teenage dilemmas in a new campaign promoting the on-screen icon service on its mobile phone sub-brand U. The ad, created by Abbott Mead Vickers BBDO, breaks at cinemas on Thursday and runs through the UK screening of Phantom Menace. A press campaign will also appear ...
BT considers full demerger of BT Wireless
19 Feb 2001 | by Claire Billings
BT is having to consider a full demerger of its BT Wireless mobile division, amid fears that its...LONDON (Brand Republic) – BT is having to consider a full demerger of its BT Wireless mobile ... in increased interest rates. BT last year announced plans for a major restructuring which would see the partial listings of BT Wireless, home to BT Cellnet and Germany’s Viag, and directories division Yell ...
BT axes BT Cellnet mobile phone brand
24 May 2001 | by Claire Billings
LONDON - Struggling telecoms giant BT is scrapping its BT Cellnet brand in favour of a global...The new name will be deployed when BT spins off its umbrella mobile division, BT Wireless ... denied that it is planning to rebrand the individual mobile operations when it rebrands BT Wireless, but it said, "these things are being kept under review constantly". Although BT Cellnet is one of the UK ...
News brief: BT launches BT Entertainment
01 Dec 2004
BT is launching BT Entertainment, a division that will lead its move into broadband entertainment
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
