21 Oct 2009
AMV BBDO has launched its latest TV spot for BT, promoting unlimited calls to UK landlines
01 Aug 1996
BT hangs in the balance...BT hangs in the balance
Negotiations have stopped between BT and Oftel over the industry
watchdog s proposed changes to telecoms regulations, until the two meet
on August 2. BT risks being referred to the Monopolies and Mergers
Commission if it cannot find a last-minute solution.
A bit ...
10 Sep 2003
| by Staff,
LONDON – BT click&buy, BT's online payment system has hooked up with 'The Salon' again...BT click&buy is one of a number of partners that have signed up for the second series ...
on the Channel 4 website.
Throughout the first series earlier this year, BT click&buy helped Channel 4 create a revenue stream from the online platform, maximising interactivity from the show's viewers.
BT click ...
16 Jan 2009
| by Hadassah Nymark
LONDON - BT's latest ad breaks today, with viewers treated to another installment of the trademark...numbers. However, frustration turns to delight as a letter from BT informs Adam that he can now make ...
installment. As a response to customer complaints, BT becomes the first UK telecommunications company ...
25 Feb 1999
| by JANE BAINBRIDGE
BT slashed its advertising budget by almost a fifth in 1998 but
remained the top-spending UK...BT slashed its advertising budget by almost a fifth in 1998 but
remained the top-spending UK advertiser, according to year-on-year
figures prepared by Media Monitoring Services for Marketing.
But while BT cut its ad budget from pounds 129m to pounds 105m overall,
adspend by the top 100 UK ...
02 Mar 2000
| by JANE BAINBRIDGE
BT has lost its place as the number one biggest spending advertiser
in the UK after a cut...BT has lost its place as the number one biggest spending advertiser
in the UK after a cut of almost 20% in its annual budget, according to
the ACNielsen MMS top 100 UK advertisers for 1999.
The telecoms giant has been overtaken by first-placed Procter s pounds 165m ad
budget includes all its ...
18 Jun 2009
| by Caroline Lovell
: Financial Times BT plans to expand its super-fast broadband network to 90 per cent of homes after ...
19 Jul 1996
Profile PR is the choice again for BT...Profile PR is the choice again for BT
Profile PR has won another contract from BT, worth an estimated pounds
75,000 in fees, for a campaign to promote its data services to a range
of businesses. Profile already handles PR for BT s Managed Network
Systems.
Sainsbury s hires CTN for business ...
11 Mar 1999
| by NEILL DENNY
BT has finalised a short list for its pounds 5m outdoor advertising
business....BT has finalised a short list for its pounds 5m outdoor advertising
business.
Poster Publicity, Meridian and Outdoor Connection have all been asked to
pitch formally later this month.
Stan Park, the former commercial director of Talk Radio axed when Kelvin
MacKenzie took over ...
18 Jul 2003
| by John Tylee
Banc, the agency founded by the former BT marketing chief, Robert Bean, has been bought...directors.
Bean, a former WCRS senior executive and one-time head of advertising for BT's consumer arm ...