22 May 2012
| by Loulla-Mae Eleftheriou-Smith
The latest spot, which was created by Leith and launched this week, is called "baby" and shows a father arriving at a hospital to see his wife and newborn child.
On arrival, his wife declares that she wants to call the baby "Fanny". The father is shocked and keeps drinking his Irn-Bru to keep ...
15 May 2012
| by John Owens
The maker of organic baby and toddler foods has called in Bottle PR to handle the brand's UK PR....Vann when she saw a gap in the baby food market for food that used only organic, natural ingredients. Organix pledges to make nutritious food for babies and young children, with a no junk promise for its ...
10 May 2012
| by Rachel Barnes
, and the quick-fix cuts to marketing budgets.
When it increased its ad and promotions (A P) spend last year ...
total advertising and promotional (A P) spend by almost EUR1bn ( 800m). Again, this doesn't have to fall ...
that declines? How much can you earn on a brand that cuts A P because it doesn't make the profit forecast ...
10 May 2012
| by Loulla-Mae Eleftheriou-Smith
Slater, managing partner of innovations agency Bow Arrow. He highlights the 'baby-boomer' market ...
03 May 2012
| by Daniel Farey-Jones
2008 P G 2007 Honda 2006 Adidas 2005 Sony PlayStation 2004 BMW 2003 Nike 2002 Swatch 2001 ...
01 May 2012
| by Kim Benjamin
Specialist
Sainsbury s Little Ones Baby Toddler Club Seven Publishing Group
Tesco Cedar ...
.com Android and IOS App Fetch Media
Johnlewis.com Rain Communications
Sainsbury s Little Ones Baby ...
30 Apr 2012
| by Hannah Crown
director level before leaving in 2011 to have a baby. Shine founder Rachel Bell has lent her support ...
25 Apr 2012
| by Daniel Farey-Jones
Cow & Gate, the baby food and milk brand, has appointed BETC London as lead agency for the UK...a television ad featuring happy, laughing babies.
The award of the account comes after BETC ...
Gate has been at the forefront of baby nutrition in the UK for over 100 years, and, more recently as a champion of better toddler nutrition."
Work for Danone's Aptamil baby milk brand is unaffected ...
25 Apr 2012
| by Sara Luker
than volume growth.
Earlier this month, Nestl agreed to buy Pfizer s baby food division for $11 ...
by campaign group Baby Milk Action.
The group is asking Nestl to bring its baby food marketing practices ...
25 Apr 2012
| by Richard Warren, Joint chief executive, DLKW Lowe
was about the latter - creches, extra checkouts, mother-and-baby parking - encapsulated in 'Every little ...