My Media World: Freddie Ossberg
23 May 2012 | by Jeremy King
Society Awards. Being mentioned in the same category as Giffgaff, Santander and Barclaycard Freedom ...
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Everything Everywhere and Stagecoach trial mobile contactless fares
25 May 2012 | by Sarah Shearman
. Orange and Barclaycard have been the major proponents of the service in Britain, rolling out the Quick ...
Let's get serious
17 May 2012 | by Tim Dunn, Isobar Mobile
, with Barclaycard's "waterslide" and Carling's iPint being the classic case studies. Last Mile Marketing ...
2012: The year of NFC contactless payments?
11 May 2012 | by Sarah Shearman
mobile devices. Orange and Barclaycard have been the major proponents of the service in Britain, rolling ...
Unilever tops 2012 Marketing Society Awards nominations
01 May 2012 | by Kim Benjamin
chief marketing officer at Barclaycard and Philip Gladman, category marketing director, white spirits ...
O2 takes aim at PayPal with mobile payments service
26 Apr 2012 | by Sarah Shearman
year launched a mobile payments service, with NFC technology called Simply Tap, with Barclaycard ...
Think BR: How can brands harness the power of NFC?
23 Apr 2012 | by Christopher Smith
cards. Barclaycard has made huge leaps driving consumer adoption of this technology through the early ...
Barclaycard launches PayTag mobile payment
19 Apr 2012 | by Nick Batten
Barclaycard has launched a contactless payment method called PayTag that works on all mobile phones....From today, millions of Barclaycard customers will be able to make payments with any mobile phone by sticking a Barclaycard PayTag to the back of their handset. PayTag is a third of the size of a normal ... . From June this amount will rise to 20. Last week Barclaycard and Orange announced that credit ...
HP ramps up music credentials with Wireless and Florence ventures
21 Mar 2012 | by Matthew Chapman
The music-based sponsorship is being undertaken to showcase the company s DM4 and DV6 laptops and its sponsorship will be highlighted through press, in-store and digital activity. HP's activity for the Wireless Festival, whose headline sponsor is Barclaycard, will involve giving away two tickets to every ...
Barclaycard, Burberry, Kraft Foods, Universal Music UK, Xbox: Who should be digital marketer
08 Mar 2012 | by Kim Benjamin
, transforming it into a game. The case for Fiona Bosman, head of advertising and content, Barclaycard: At Barclaycard, Bosman has been using social networks to both reward and engage with customers and has launched a ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
