Marketing's Top 100 Direct Mail advertisers 2008
01 Oct 2008 | by Richard Abbott
. Halifax, Lloyds TSB and Barclaycard all remain in the top 10 spenders' table, while broadcaster BSkyB has ...
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Dunnhumby's head of consumer markets quits to join Maximiles UK
30 Jan 2009 | by Daniel Farey-Jones
and Barclaycard, and a member of the UK board. He also played a lead role in managing the Tesco Clubcard scheme ...
Capital One plunges down list of biggest direct mail spenders
30 Sep 2008 | by Richard Abbott
over the period, on more than 77m pieces of mail. Halifax, Lloyds TSB and Barclaycard all retain ...
Database Group establishes financial services unit
19 Jun 2008 | by Nikki Sandison
The new financial services team, headed by former Barclaycard and Legal General Bank director Alaric Chuchill, will work to boost the value of data for clients to create increased marketing opportunity and sustained return on investment as the credit crunch begins to impact on all businesses ...
Hicklin Slade sets up loyalty marketing division
06 Mar 2008 | by Alex Donohue
years agency and client experience across a range of financial brands, including NatWest, Barclaycard ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
