Brand of the Year 2011 shortlist
09 Nov 2011 | by Staff
of the century, let alone 2011. Barclaycard The credit-card brand is busy ...
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Unilever tops 2012 Marketing Society Awards nominations
01 May 2012 | by Kim Benjamin
chief marketing officer at Barclaycard and Philip Gladman, category marketing director, white spirits ...
Marketing's Power 100
26 May 2010 | by Nicola Clark
brands have stolen a march in this area, with Barclaycard promoting its contactless payment system. Barr ...
Brands piggyback on free running movement
04 Nov 2008
and compete as professional athletes. Barclaycard is now the title sponsor of the World Free Run Championships ... of sponsorship at Barclaycard, was roundly booed by the audience as he took the stage at the event. ...
Power 100 Marketers of 2008: 51-100
28 May 2008 | by Staff
Hoban, Scottish Widows i B C The colourful and outspoken ex-Barclaycard marketer continues to make ... 's consumer division sales and marketing director. 63. Libby Chambers, Barclaycard B Chambers enters ... % year on year, to 540m, the UK is an area where Barclaycard could do better. It clearly has faith ...
The Work: New campaigns - UK
24 Aug 2007
." BARCLAYCARD - ONEPULSE CREDITS Project: OnePulse Client: Gary Twelvetree, director of communications, brand and advertising, Barclaycard Brief: Launch the next generation of Barclaycard Creative agency: Bartle Bogle ... Media planner: Malcolm Boxall Exposure: Outdoor THE LOWDOWN Barclaycard is launching a three ...
British brands join together in drive to cut CO2 emissions
23 Apr 2007 | by Melanie Godsell
LONDON - Firms including B&Q, Barclaycard, British Gas, Marks & Spencer, O2, Royal & SunAlliance...this technology in the next few months. Barclaycard will be launching a credit card that will donate 50% of profits to environmental projects. Called Barclaycard Breathe, the card will also offer holders discounts ...
The Work: New campaigns - UK
13 Oct 2006
Mobile." Virgin Mobile TV will broadcast BBC1, ITV1, Channel 4 and E4 programmes. BARCLAYCARD ... of communications, brand and advertising, Barclaycard Brief: Launch FlexiRate Creative agency: Bartle Bogle ... ), Peepshow Exposure: National TV THE LOWDOWN Barclaycard has ditched the comedian Jennifer Saunders ...
The Work: New Campaigns - UK
15 Jul 2005
per cent for the first six months of 2005. BARCLAYCARD - BARCLAYCALM Project: Barclaycalm Client: Mike Hoban, head of customer strategy, insight and brand, Barclaycard Brief: Highlight the Barclaycard ... : National TV, posters THE LOWDOWN Barclaycard has dropped the Friends star Jennifer Aniston ...
Nectar dismisses stories predicting uncertain future
25 Oct 2004 | by Daniel Farey-Jones,
. Barclaycard, one of the four launch partners of Nectar, along with Sainsbury's, BP and Debenhams, stopped offering Nectar to its new cardholders in July. A Barclaycard spokesman said that this was because ... August 2005. When asked if there were plans to reinstate the Nectar offer, he said that Barclaycard could ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
