Brand of the Year 2011 shortlist
09 Nov 2011 | by Staff
of the century, let alone 2011. Barclaycard The credit-card brand is busy ...
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Unilever tops 2012 Marketing Society Awards nominations
01 May 2012 | by Kim Benjamin
chief marketing officer at Barclaycard and Philip Gladman, category marketing director, white spirits ...
Starbucks announces UK contactless payment trial
24 May 2011 | by John Reynolds
The coffee-shop chain has signed a deal with Barclaycard, in partnership with Visa Europe, allowing consumers to pay for products by scanning their contactless credit or debit card over a payment terminal. Starbucks, which introduced smartphone-based payments in the US earlier this year, will launch ...
Marketing's Power 100
26 May 2010 | by Nicola Clark
brands have stolen a march in this area, with Barclaycard promoting its contactless payment system. Barr ...
YO! Sushi hires Barclaycard marketer Mark McCulloch
01 Oct 2009 | by Staff
; mso-bidi-language:#0400;} McCulloch joins from Barclaycard, where he was global senior brand manager, responsible for the rollout of the latest Barclaycard visual identity outside the UK. Previous ...
Power 100 Marketers of 2009: 1-50
27 May 2009 | by Staff
it will achieve the same momentum as Chambers' repositioning of Barclaycard last year. 45. Kevin Peake, Npower ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
