NEWS: Barclays to hand project to Banks
13 Dec 1996 | by KAREN YATES
agencies, J. Walter Thompson, which handles Barclays Bank, and BMP DDB, which runs Barclaycard ...
Search results for Barclaycard
Search filters:
By Date
-
1996
Click 
to remove filters
Add Search Filters:
By Date
By Publication
- Campaign (33)
- Marketing (35)
- PR Week UK (1)
By Channel
- Digital marketing (3)
- Direct Marketing (7)
- Marketing (63)
- Public Relations (3)
By Industry Sector
- Fashion / Clothing (1)
- Financial Services (28)
- FMCG (1)
- Food & Drink (6)
- Government / Non-Profit (4)
- More...
- Media / Entertainment (21)
- Retail (4)
- Technology (7)
- Telecoms / Utilities (1)
- Travel / Leisure (2)
- Less...
ANALYSIS: Is link-up to Amex’s credit?
19 Dec 1996 | by PATRICK BARRETT
opportunity to launch a new, high-profile credit card brand to rival the market leader, Barclaycard ... few years. Barclaycard has argued that what makes its card stand out is the level of service ...
Business Performance League 9 December 1996
13 Dec 1996
Barclaycard 39.5 24.7* 14.8* 26= 26= Advertising Airtours 7 ...
NEWS: Bank war on the cards as Amex ties in NatWest
12 Dec 1996 | by PATRICK BARRETT
to feature a new NatWest brand to rival Barclaycard. The bank has already signed a deal with United ...
Media-only business Performance League
06 Dec 1996
an account since May) and had a blinder this month, pulling in Barclaycard Direct (pounds 6 million ...
INTERACTIVE: CASE STUDY/BT TOUCHPOINT; BT’s talking kiosks provide a direct line to the consumer on the street
29 Nov 1996 | by GORDON MACMILLAN
customers to apply for anything from a loan to a Barclaycard. At the other extreme, Thomas Cook offers a ...
BUSINESS PERFORMANCE LEAGUE: 25 November 1996
29 Nov 1996
.2* Sassoon 11 15 BMP DDB Barclaycard 39.5* 22.6* 16.9* 12= 10= Cowan ...
CUSTOMER LOYALTY: Keeping tabs on loyalty
28 Nov 1996 | by ROBERT GRAY
were Sainsbury s Reward, Barclaycard Profiles, Do-It-All Bonus, Texas Spend s (17%) and Safeway (15%). Mobil/Argos, Homebase, Shell, Do-It-All, Barclaycard and Bhs Choice occupied the next tier ... they will never accumulate enough points to acquire a reward they consider worthwhile. Barclaycard ...
ADVERTISING & PROMOTION: BRIEFS
21 Nov 1996
president. Barclaycard responds Barclaycard has appointed BMP DDB and Clark McKay Buckingham ...
THIS WEEK: Barclaycard in push for youth
14 Nov 1996
Barclaycard is linking up with Virgin Megastore in a year-long promotion which will see the credit...Barclaycard is linking up with Virgin Megastore in a year-long promotion which will see ... Barclaycard s share of the youth market, also involves sponsorship of Virgin Megastore Radio, with Barclaycard commercials and sponsored programmes on air in 65 of the stores. Sections of the stores ...
Additional Information
Campaign Jobs
- Customer Satisfaction Analyst- SAS/SQL Harnham Search and Selection £50000 - £60000 per annum + Benefits Package, London
- Wanted . . . Media Director for very successful full service Digital agency in East London . . . c£60k. Firehorse up to £60k + Great Benefits package, East London
- Account manager - drinks, retail, promotional, shopper, channel, POS - thriving agency - fantastic culture Firehorse c£30k + Great Benefits package!, Central London
- Account Managers - Branding Royds Raphael £35K-£45Kpa+gen.benefits/£160-£225 day rate, London
- Brand Strategist Royds Raphael Salary/package is negotiable and generous, London
Highest rated
Most viewed
Most commented
Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
