to remove filtersMEDIA: BRIEFS
31 Oct 1996
\\www.gqmagazine.co.uk Daily sport awards Barclaycard and The Daily Telegraph have launched the Champion of British Sport Awards as part of Barclaycard s pounds 6m Champion of British Sport initiative. The awards ...
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THIS WEEK: Barclaycard in push for youth
14 Nov 1996
Barclaycard is linking up with Virgin Megastore in a year-long promotion which will see the credit...Barclaycard is linking up with Virgin Megastore in a year-long promotion which will see ... Barclaycard s share of the youth market, also involves sponsorship of Virgin Megastore Radio, with Barclaycard commercials and sponsored programmes on air in 65 of the stores. Sections of the stores ...
MEDIA: FOR THE RECORD
11 Oct 1996
industry. The ads, which will run between 2-3 November, include executions for Boddingtons, Barclaycard ...
CRAFT: TECHNIQUE; Why McLennan asked what a germ sounds like
20 Sep 1996 | by MAIRI CLARK
bit of music for the background, he complains. When you think of the ads for Barclaycard ... . McLennan worked on the Barclaycard ads featuring the comic, Rowan Atkinson, as the bumbling secret agent ...
ADVERTISING & PROMOTION: BRIEFS
19 Sep 1996
Food Awards. Card games Barclaycard is putting pounds 6m behind a sports sponsorship programme to boost Britain s performance at the next Olympics. The Barclaycard Champion of British Sport ...
ADVERTISING & PROMOTION: Agency of the week: BMP DDB
19 Sep 1996
for the likes of Barclaycard, John Smith s, Alliance We will continue broadening the ways in which we ... , Barclaycard, Walkers Key people James Best (chairman), Chris Powell (chief ...
ADVERTISING & PROMOTION: IPA: battle is joined
19 Sep 1996 | by HARRIET MARSH
: Barclaycard McCann-Erickson: Gold Blend Coffee ------------------------------------------------------------------------ ...
NEWS: Marketing role split in Camelot shake-up
29 Aug 1996
this year when Wendy Lawrence left in June to join Barclaycard. This week Camelot confirmed ...
MEDIA: TV MONITOR/A WEEKLY LOOK AT WHO’S BUYING WHAT AND WHEN
26 Jul 1996
Client: Sprite Agency: Universal McCann Buyer: Rhys McLachlan Client: Polygram Agency: The Media Business Buyer: Paul Jackson Client: Barclaycard Agency: BMP DDB Buyer: Jonathan ... in the break after Barclaycard, which considered the film to be attractive to a young audience. Last ...
The Olympics Who’ll win sponsors’ gold?
12 Jul 1996 | by STEPHEN ARMSTRONG
or promotions do so at their own cost. In the UK, Barclaycard has expanded the Visa/Olympic tie-up by sponsoring both the British Olympic Association and the British Paralympic Association teams. Barclaycard ... booking poster sites during the Euro 96 tournament. Barclaycard s sponsorship manager, Nic Gault ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
