19 Dec 1998
| by ROBERT MCLUHAN
/
BMP Optimum 54
15 (-) Barclaycard BMP DDB/BMP Optimum ...
18 Dec 1998
| by STEFANO HATFIELD
on
Virgin Direct ... Initiative lands Johnson s retention of Barclaycard
counts as one of the coups ...
03 Dec 1998
| by ANNE-MARIE CRAWFORD
The Network. He was
formerly international media director at Coca-Cola.
Barclaycard has appointed ...
with producing a
campaign to relaunch Barclaycard s Profile Points reward scheme next
April ...
03 Dec 1998
was brought in
from Barclaycard to head the marketing of BUPA s hospitals and
health-screening products ...
20 Nov 1998
| by STEFANO HATFIELD
of keeping it. So well done BMP DDB for defying
the odds to retain the pounds 15 million Barclaycard...of keeping it. So well done BMP DDB for defying
the odds to retain the pounds 15 million Barclaycard business.
Congratulations also to Barclaycard. Clients too often allow incumbent
agencies to repitch out of misplaced kindness, having already determined
to move the business. Barclaycard promised ...
20 Nov 1998
| by MAIRI CLARK
.
Flora; 3. Barclaycard....Well done Nicola Rowley of Saatchi s quiz correctly. The answers were: 1. Abbey National; 2.
Flora; 3. Barclaycard.
This week, the theme is footballers in ads. If you want to win a reel of
top commercials and a bottle of Smirnoff Black, simply name the
footballers and identify the ads ...
20 Nov 1998
| by CLAIRE COZENS
for Barclaycard. Visa drew up a final
shortlist of Saatchis and JWT before deciding to retain the
incumbent ...
19 Nov 1998
| by JAMES CURTIS
and store-cards are likely to be used, especially Visa and
Barclaycard.
In their leisure time ...
13 Nov 1998
| by EMMA HALL
BMP DDB has held on to the #15 million Barclaycard account after
fighting off competition from...BMP DDB has held on to the #15 million Barclaycard account after
fighting off competition from ...
brand new campaign which
encourages existing users to make the most of their Barclaycards.
The creative account was put up for pitch in September when Barclaycard
decided to look for new thinking ...
13 Nov 1998
| by CLAIRE BEALE
and eliminates
Saatchis
- Monday 16.43 BMP DDB holds on to #15 million Barclaycard account
PEOPLE ...