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The Network. He was formerly international media director at Coca-Cola. Barclaycard has appointed ... with producing a campaign to relaunch Barclaycard s Profile Points reward scheme next April ...

CAMPAIGN DIRECT: Businesses woo academic world in hope of future rewards. The student brigade offers a vital revenue stream that many companies now tap into, Eleanor Trickett says

and negotiate the possibilities of tailoring the product to suit the student budget more. Barclaycard ... of the NUS, explains: Although many people advise students against getting a credit card, Barclaycard is a ... Barclaycard and Endsleigh have products for both undergraduates and graduates, explains Wells, and helps ...

STOP PRESS

Barclaycard is to make over 1000 employees redundant, it announced on Tuesday, in order to defend...Barclaycard is to make over 1000 employees redundant, it announced on Tuesday, in order to defend its leading 30% share of the competitive credit card market. Victoria Wine and Thresher, the newly merged off-licence group, has completed its marketing department restructure. Morwenna Angove ...

REVIEW: Marketing and advertising news in the week’s press

of production development at Barclaycard, will take on the role of marketing and sales director for hospitals ...

CAMPAIGN DIRECT: Rivals join forces as customers wise up to the loyalty game - Multi-company operations can offer greater access to data at a lower investment level, Richard Cook writes

the industry, which started with the launch of Barclaycard s Profile Points scheme in 1986, is finding it has ...

Barclays offers on-screen links

Barclays Bank, fresh from the launch of its b2 shares savings scheme, has unveiled the UK s first screenphone banking service. The service, launched yesterday (Tuesday), will enable Barclays Bank and Barclaycard customers to access their accounts 24 hours a day via a telephone with a ...

 

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