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02 Sep 1999 | by IAN DARBY
. NatWest is the first of the high-street banks to drop the fee from its standard cards. Barclaycard ...
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DIRECT MARKETING: Financial mailing: gold or garbage? - Financial services marketers judge their sector’s mail to be poor
18 Nov 1999 | by JANE BAINBRIDGE
. Barclaycard was given a similar range of marks - from two to nine. Lynn Murphy says: It was a total turnoff. It had a plastic envelope and it wasn t even in the Barclaycard colour blue. It looked like a ...
DIRECT: Briefs
10 Jun 1999 | by IAN DARBY
. Barclaycard has been advised not to offer pre-approved loans in mailings by the Advertising Standards ...
DIRECT: Briefs
27 May 1999 | by BEN ROSIER
as a senior planner, working on the Barclaycard and Grattan accounts. Before ICD, Dull worked ...
REVIEW: Marketing and advertising news in the week’s press
14 May 1999 | by FRANCESCA NEWLAND
to take on established brands such as Barclaycard and Mastercard. Marketing. ...
MARKETING FOCUS: TOP 100 ADVERTISERS - Confounding the pessimists, our top 100 chart from Media Monitoring Service shows increased ad budgets for many of Britain’s biggest brands and companies. In part one, Jane Bainbridge looks at the major shift
25 Feb 1999 | by JANE BAINBRIDGE
.75 Superstore 64 Barclays Bank/Barclaycard 18,798,036 14,434,056 23.22 65 Guinness ... Barclays Bank/Barclaycard 4,634,517 0 526,173 65 Guinness Brewing (GB ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
