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DIRECT: Briefs

27 May 1999 | by BEN ROSIER

as a senior planner, working on the Barclaycard and Grattan accounts. Before ICD, Dull worked ...

TOP 80 DIRECT MARKETING AGENCIES 1999: DM LEAGUE TABLES - The client perspective/The sudden growth and rapid development of the direct marketing business has left many clients sharing some of the same anxieties as agencies, a straw poll suggests

11 Mar 1999 | by IAN CAMERON

The Associates 43,778,000 3 Cornhill Direct 30,117,000 4 Barclaycard ... 1,415,2000 3 Barclaycard Travel Services 930,000 4 Thomson Cruises ...

MARKETING FOCUS: TOP 100 ADVERTISERS - Confounding the pessimists, our top 100 chart from Media Monitoring Service shows increased ad budgets for many of Britain’s biggest brands and companies. In part one, Jane Bainbridge looks at the major shift

25 Feb 1999 | by JANE BAINBRIDGE

.75 Superstore 64 Barclays Bank/Barclaycard 18,798,036 14,434,056 23.22 65 Guinness ... Barclays Bank/Barclaycard 4,634,517 0 526,173 65 Guinness Brewing (GB ...

 

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Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.

 

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