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CLIENT ROUND-UP

Barclaycard is set to slash its sponsorship budget after this year s Olympic Games, including...Barclaycard is set to slash its sponsorship budget after this year s Olympic Games, including ending its support for individual British athletes. The company this week confirmed it is reviewing its sponsorship programme and said its pounds 6 million four-year involvement with the British Olympic team ...

POWER 100: The keys to power - Who are the most influential marketers in the UK? Marketing lists the top 100 by their brands, advertising budgets, industry connections and star quality. (2 of 2)

on advertising in the past year, while Barclaycard spent a further pounds 18m, giving the group the biggest ...

CAMPAIGN REPORT ON NEW MEDIA: New media agency profiles - Many of the new-media companies listed here are barely a couple of years old and are already doing well; others have a heritage that stems from traditional creative agencies that have moved with th

51 Clients: Compaq, Barclaycard, Pepsi, AltaVista, sports.com. CCG.XM CCG ...

PRIVATE VIEW

. Now, it s about ten years since Barclaycard turned its back on CDP and Alan Whicker. The credit card ... reason. I suppose Angus learned the merits of carrying a Barclaycard when he was travelling around the world doing those Carlsberg ads. Barclays Bank Project: Barclaycard Client: Paul ...

Stop Press

who bought their phones via Barclaycard. The quarterly magazine, Wavelength, will offer ...

 

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Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.