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ANALYSIS: Price-cutting drives credit war - With about 1300 credit cards on the market in the UK, banks, US rivals and supermarkets are shaping their offers to consumer needs to secure their share. Joanna Witt reports

-free, no-frills card, Barclaycard Alpha. The Credit Card Research Group estimates there are now about ... look beyond rates. And card companies are responding. Barclaycard has seen great success by pushing ... communication can come in useful. Barclaycard s head of communications, Nic Gault, says. It s becoming ...

FEATURE: Golden opportunities - With the huge media frenzy, the Sydney Olympics are a key focus for sponsorship deals. Mary Cowlett reports

the 1996 Olympics in Atlanta, Barclaycard decided to offer media training as part of its sports ... of the 100 youngsters in Barclaycard Team 2000 are already household names, including Macey, swimmer Sue ...

Reality lures Asda marketer for top job

to clients, which include QVC and Barclaycard. At Asda Johnson reported to group marketing director ...

Directwatch

year. July s biggest mailers included DFS regionalised campaign; Barclaycard; American Express ...

DIRECT: BBDO Worldwide launches global BTL organisation

, and clients including Sainsbury's, Barclaycard, Volkswagen and letsbuyit.com. Network strategy director ...

Profile: Chris Tucker, Barclays - Tucker giggles all the way to the bank - A bubbly exterior conceals a head for business with Barclays’ Chris Tucker

financial services division. The main focus of her work was Barclaycard - now a separate business unit but then integrated within retail - effectively a client for whom she was account director . As Barclaycard ...

 

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