07 Oct 2005
| by by Claire Billings
, such as Barclaycard and MBNA.
Arjan Dijk, Capital One's director of marketing, said: "Our culture is driven ...
17 Aug 2005
| by David Iddiols, Senior partner, HPI Research
ads for Barclaycard....remotely inferior has been doomed by
comparison. In recent times, Barclaycard has often endeavoured ...
, and
credible for Barclaycard - no other credit card brand could occupy this
space within the UK marketplace ...
. Overall, the campaign exudes confidence, helping to reaffirm
Barclaycard's market-leader position ...
29 Jul 2005
of the parts. Barclaycard (3) has a famous advertising heritage. The new ads feature
Jennifer Saunders with a ...
the reassuring
voice of being covered by Barclaycard. One ad is set in Tokyo and
centres on an internet cafe ...
forward to the ad break. Barclaycard (3) was up first. Jennifer
Saunders, spending without thinking ...
15 Feb 2005
| by Julia Pearlman,
Barclaycard and Ladbrokes.
Alexander said: "I am very excited to be joining Lloyd James at this time ...