Search results for Barclaycard

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Agency of the Year 2005: Creative Agency of the Year - Bartle Bogle Hegarty

of visits to KFC outlets and boost sales. The agency's Barclaycard 'Stay Barclaycalm' campaign, aimed ...

Nectar drops sportswear partner All:Sports

Barclaycard and Vodafone. ...

This week: Marketing news from the national press

Tesco is to take on The Carphone Warehouse with a chain of phone shops selling Tesco products. Its first telecoms centre will open in Slough this week, followed by further outlets next year - Sunday Express Barclaycard, Abbey, Egg and the Co-operative Bank have agreed to share information on borrowers ...

Design Awards: Financial

WINNER: BARCLAYCARD, INTERBRAND COMMENDED: HSBC, RMG CONNECT COMMENDED: BDO STOY HAYWARD, JOHN BROWN CITRUS Barclaycard is Europe's biggest credit-card brand, with more than 9m UK customers. Since 2003, however, the credit-card market has become increasingly competitive and Barclaycard found ...

Direct News: Egg backs loyalty scheme

of the credit-card market, according to Mintel. The market leader is Barclaycard, with a 14.2% share. Last ...

Direct mail: Fiscal policy

segmentation category that Capital One, MBNA, Morgan Stanley and Barclaycard concentrated on was 'good ... more varied approach. The biggest target demographic for Capital One, Morgan Stanley and Barclaycard ... .9%), followed closely by 'blue-collar owners' (18.7%). Barclaycard's third-biggest concentration of spend at 14 ...

Direct mail: Less means more for direct mailers

from 259,000 to 150,000, and Barclaycard from 261,000 to 56,000. MBNA is now placing greater emphasis ... .1 94.5 9.4 46 Barclaycard 7,990,062 17,755,694 27.9 72.1 56.6 -41.3 47 Flying ...

Awards Preview: Better by design

_E_E Enterprise IG Barclaycard Interbrand BDO Stoy Hayward John Brown ...

Mark Ritson on branding: Barclays odyssey does Homer proud

before a government committee to defend the high interest rates Barclaycard charged its customers. His ...

This week: Marketing news from the national press

, PAI, BC Partners, Cinven and Charterhouse this week - Sunday Express Barclaycard has come under fire ...

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