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Experian's £85m ClarityBlue acquisition highlights data's importance

LONDON – ClarityBlue, which manages marketing databases for Orange, BSkyB and Barclaycard, has

News Analysis: Credit check

announced an initiative that will enable Barclaycard, Co-operative Bank, Egg and Abbey to share data ... and relationship specialist Carlson Marketing, whose clients include Lloyds TSB, MBNA, Barclaycard and Royal Bank ...

Movers: Appointment at Meteorite

In her new role, Jansen-Smith's client responsibilities will include English Heritage, Bombay Sapphire and David Lloyd Leisure. At Tequila\, Jansen-Smith headed the Barclays and Barclaycard accounts, on which she was responsible for developing channel marketing and counter-migration strategies. ...

Meteorite brings in financial expertise with new client partner

. During three years at Tequila, Janson-Smith headed the Barclays and Barclaycard accounts, developing ...

Sainsbury's launches campaign to support new loyalty magazine

in the spotlight in recent months as a number of its partners including Vodafone and Barclaycard have left ...

 

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.