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Barclaycard 'Barclaycalm' by Bartle Bogle Hegarty

Barclaycard has dropped the 'Friends' star Jennifer Aniston and is continuing its tradition of using British comedians to front its advertising, with a new campaign starring Jennifer Saunders. The campaign has a fresh strapline, "Barclaycalm", and is aimed at reinforcing the brand's positioning ...

Barclaycard 'glide' by Bartle Bogle Hegarty

Cutting through life's clutter is the message that literally slides through this new ad by Bartle Bogle Hegarty.

Barclaycard 'value for money' by Bartle Bogle Hegarty

Barclaycard is launching its latest TV campaign featuring Green Wing actors Julian Rhind ... Brother on Channel 4. The campaign promotes the benefits of using a Barclaycard, including interest ... , Barclaycard will use print ads set to launch on the same day. Created by Bartle Bogle Hegarty ...

Specsavers 'waterslide spoof' by Specsavers in-house

The Specsavers in-house creative team today released a viral sending up Barclaycard's 'waterslide' ad. Specsavers viral spoofs Barclaycard 'waterslide' ad ...

 

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Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.