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Hovis tops ITV's Ad Of The Decade with 'Go On Lad'

21 Dec 2009 | by Joe Thomas

in alphabetical order: 1. Barclaycard: Waterslide 2. Budweiser: True / Wassup 3. Cadburys: Drumming Gorilla ...

Brand Manager of the Week

24 Nov 2009 | by Sarah Johnson

first job? I worked at Barclaycard in the Cheque Fraud department. If you weren't you, who would you ...

Barclays chief marketing officer Libby Chambers departs

18 Nov 2009 | by Alex Brownsell

) and Barclaycard chief marketing officer with immediate effect....Global Retail Banking (GRB) division at Barclays, to be led by former Barclaycard chief executive Antony ... months ago from the top marketing position within Barclaycard, first joined the group three years ago ... director for retail banking. At Barclaycard, the brand's US marketing chief Michelle Bottomley will take ...

MasterCard in shift to product-led strategy

10 Nov 2009 | by Alex Brownsell

in South Africa and the 2012 Olympics, while Barclaycard is pushing its contactless payment technology ...

Barclaycard appoints Iris to UK direct marketing account

09 Nov 2009 | by Alex Brownsell

LONDON - Barclaycard has hired Iris as its lead direct marketing agency in the UK....; mso-bidi-language:#0400;} It follows a pitch process led by Barclaycard's global brand ... on Barclaycard's roster include Bartle Bogle Hegarty (BBH), Walker Media, Dare and Vital. Iris showed great ... challenges ahead,' said Whitton. Earlier this year, Barclaycard appointed Rapp to handle its new rewards ...

Barclaycard bucks recession by hiring 50 new marketers

05 Nov 2009 | by Alex Brownsell

LONDON - Barclaycard has announced plans to buck economic conditions by recruiting 50 new marketers...of the launch of its new loyalty programme next year. Recruits will be split over Barclaycard's London offices ... Barclaycard forward and deliver our product and platform innovation agenda, whether that is contactless ... will announce in the future,' said Barclaycard UK marketing director, Katherine Whitton. Barclaycard has also ...

Barclays renews £82m Premier League sponsorship

23 Oct 2009 | by Alex Brownsell

the title sponsor of the Premier League since 2004, with Barclaycard title sponsor between 2001 and 2004 ...

The Marketing Profile: Alison Bain of American Express

20 Oct 2009 | by Alex Brownsell

-like mobile phones. In the past few years, however, payment brands such as MasterCard, Barclaycard and Visa ...

Tesco Clubcard signs up one million customers since relaunch

05 Oct 2009 | by Staff

in the UK now have a Tesco Clubcard loyalty card than own a Barclaycard, the nation's biggest credit card ... Barclaycard. Tesco has recently launched Clubcard in Poland, Thailand and Slovakia and internationally has ...

YO! Sushi hires Barclaycard marketer Mark McCulloch

01 Oct 2009 | by Staff

; mso-bidi-language:#0400;} McCulloch joins from Barclaycard, where he was global senior brand manager, responsible for the rollout of the latest Barclaycard visual identity outside the UK. Previous ...

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