Click 
to remove filters
and Barclaycard, and a member of the UK board. He also played a lead role in managing the Tesco Clubcard scheme ...
LONDON - Barclaycard is inviting customers to create spoof versions of its 'Waterslide' TV ad...boasts its own Facebook groups, which, according to Barclaycard, have attracted more than 100,000 online ...
Since taking over YouTube, Google has struggled to find a way to make it pay. The new options include click-to-play expandable homepage video ads, costing £32,000 a day. Others include mastheads and 30-second auto-roll ads. Cadbury, Barclaycard and Apple are among the advertisers to have trialled ...
The search engine giant hopes advertisers will pay 32,000 a day for a click-to-play expandable homepage video ad, with other homepage options including masthead and 30-second auto-roll ads. Cadbury, Barclaycard and Apple have already trialled ads on the site. 'These are high-impact, glossy ads, which ...
, but it is thought that it will reward Barclays customers every time they use their Barclaycard. Barclays split its ... responsibility for the brand's planning and strategy, and was appointed to create all of its Barclaycard work ...
Directgov , the government's digital home for public services and information for citizens, has appointed two directors. Mike Hoban is the new director of comms and engagement, having previously held top roles at British Airways, Scottish Widows and Barclaycard. Guy Ker is the new director of publishing. He ...
, with work for Levi's, Audi, Barclaycard and Barnardo's all landing Picks. Also, lots of gold stars ...
The former British Airways marketer is responsible for improving public awareness of the Directgov brand, across all marketing and communications channels. Hoban left Scottish Widows in September having taken on the role in August 2005. Previously Hoban had worked at Barclaycard as head of brand ...
Mike Hoban is the new director of communications and engagement. He has previously held top comms roles at British Airways, Scottish Widows and Barclaycard. Guy Ker is the new director of publishing, formerly chief operating officer at ITN, who has also been managing editor of Channel Four News. Hoban ...
sponsorship of the London 2012 Olympics. Previously a marketer at Barclaycard, Hoban has also held positions ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
Haymarket Business Media © 1957 – 2012
