10 Dec 2010
| by Gareth Jones
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Long-term relationships with brands such as Barclaycard, Premier Inn and Sony Ericsson were ...
20 Oct 2010
| by Kim Benjamin
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It is a view shared by Paul Troy, head of sponsorship and advertising at Barclaycard, which devotes ...
include Barclaycard, Virgin Media, B Q. www.emc.com/consulting
Syzygy Group UK Founded 1995 ...
23 Sep 2010
| by Sara Kimberley
The Barclays division is looking to consolidate its roster of 14 digital agencies, including Dare and LBi, down to two.
Advertising for Barclays Corporate is handled by Ogilvy UK, which is unaffected by the review. Bartle Bogle Hegarty, which handles advertising for Barclays' retail arm and Barclaycard, is also ...
13 Jul 2010
| by Daniel Farey-Jones
Microsoft's Windows Live Messenger has leapfrogged Barclaycard's Rollercoaster Extreme game
06 Jul 2010
| by Staff
Barclaycard has held on to top spot in Brand Republic's branded app chart, with Microsoft's Windows...Barclaycard's follow-up to its popular Waterslide Extreme iPhone game, Rollercoaster Extreme, debuted at number one in the chart last week.
Among the new entries this week are Your Orange and Ocado, with re-entries for Auto Trader and the Rightmove house hunting app.
The chart is powered ...
15 Jun 2010
| by John Reynolds
Barclaycard is launching the follow-up to its Waterslide Extreme iPhone game which it claims has...Rollercoaster Extreme, like Waterside Extreme, has been created by Dare and is linked to the concept of Barclaycard's television ad for its contactless payment technology . Rollercoaster Extreme ...
company FishLabs Entertainment. The game will be free to download. Barclaycard claims that Waterslide ...
21 May 2010
| by Sara Kimberley
, Belron, Europcar and Barclaycard. ...
27 Apr 2010
| by Staff
Barclaycard's Waterslide Extreme app demonstrates its enduring appeal to gamers by rising back up the chart into third place, while relative newcomer the Comparethemarket meerkat app slides to seventh. Further down the chart there are new entries for Marvel Comics and the Royal Horticultural Society's 'Grow ...
30 Mar 2010
| by Staff
There was a re-entry for Sky News and, more than nine months after its launch, Barclaycard's Waterslide Extreme game shows its enduring popularity by taking 15th place in our chart, which started three weeks ago. The National Trust entered at number two, crushing Creme Egg, while the Formula1.com app ...
22 Jan 2010
| by Alex Brownsell
LONDON - Barclaycard has unveiled its new 'Rollercoaster' ad, the sequel to the brand's popular...the city to his place of work. The ad ends with the line, 'Contactless technology from Barclaycard making payments simpler'. The spot launches online today on YouTube and Barclaycard's Facebook page, before ...