Mandate grows corporate team with appointment of Lis Field as director
23 Mar 2010 | by Gemma O'Reilly
programmes for a number of high profile organisations such as Grant Thornton International, Barclaycard ...
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Barclaycard 'freedom' by BBH
24 Mar 2010
Barclaycard is launching a music-themed ad campaign to support the introduction of its 'freedom...The TV ad, by Bartle Bogle Hegarty, uses classic blues track Green Onions' by Booker T The MGs. Each time someone is shown using their Barclaycard in a transaction, the card reader plays notes from the song. The TV execution will be supported with a print campaign, starting on 25 March, and a digital ...
Barclaycard launches music-themed campaign for Freedom launch
19 Mar 2010 | by Alex Brownsell
LONDON - Barclaycard is launching a music-themed ad campaign to support the introduction of its...blues track Green Onions' by Booker T The MGs. Each time someone is shown using their Barclaycard ... of the digital activity, Barclaycard is rolling out a game entitled High Street Beats', where consumers ... and YouTube. The Barclaycard Freedom scheme, which allows Barclaycard holders to earn reward points by using ...
Barclays hires McEttrick for global marketing role
18 Mar 2010 | by Alex Brownsell
) and Barclaycard chief marketing officer. Michelle Bottomley took on the role of Barclaycard chief marketing ...
Barclaycard rolls out Freedom rewards programme
17 Mar 2010 | by Alex Brownsell
LONDON - Barclaycard has today officially launched its Freedom customer rewards programme....; mso-bidi-language:#0400;} The scheme, which allows Barclaycard holders to earn reward ... at Barclaycardfreedom.co.uk. The launch of Barclaycard Freedom will be backed by an above-the-line campaign by Bartle ... small and medium-sized retailers to a rewards programme for the first time. Barclaycard's eight ...
O2 puts trust to fore in superbrand strategy
16 Mar 2010 | by Andrew McCormick
are also looking to expand; for example, Orange has moved into finance via a partnership with Barclaycard ...
Npower adds name to Barclaycard Freedom
24 Feb 2010 | by Alex Brownsell
LONDON - Energy firm Npower has signed up to join Barclaycard's new Freedom loyalty programme....; mso-bidi-language:#0400;} As part of the deal, Barclaycard Freedom customers have the opportunity to gain up to 160 'Reward Money', when paying their bills with Barclaycard. Npower is also offering a 60 sign-up incentive to any Barclaycard Freedom customers who transfer to the brand by 17 May ...
The Work: Private View
12 Feb 2010
. Barclaycard (2). Remember the charming film with the guy going home from the office in a water chute? Good ... house keys. More manly shenanigans in the Barclaycard (2) ad. The thrill of a rollercoaster ride using ... /art directors: Fred Farid, Feng Huang Photographer: Jeff Burton Exposure: Print, online 2. BARCLAYCARD ...
O2 to enter £34bn insurance market with brand extension
26 Jan 2010 | by Alex Brownsell
medical staff and patients. Earlier this month, Orange teamed up with Barclaycard to launch a contactless ...
Barclaycard launches Freedom loyalty programme
25 Jan 2010 | by Alex Brownsell
LONDON - Barclaycard has unveiled its new cardholder loyalty scheme Barclaycard Freedom, which...; mso-bidi-language:#0400;} Barclaycard's eight million UK cardholders will automatically ... to redeem the reward whenever they choose. Barclaycard has invited more than 30,000 retailers ... Newman, managing director at Barclaycard Freedom, said: "It incorporates all of the best elements ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
