REVIEW: Marketing and advertising news in the week’s press
30 Oct 1998 | by JOHN TYLEE
through Leo Burnett. - Marketing Barclaycard has launched a pre-Christmas advertising campaign ...
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POWER 100: The keys to power - Who are the most influential marketers in the UK? Marketing lists the top 100 by their brands, advertising budgets, industry connections and star quality. (2 of 2)
01 Jun 2000 | by SHARON GREAVES
on advertising in the past year, while Barclaycard spent a further pounds 18m, giving the group the biggest ...
ADVERTISING & PROMOTION: BRIEFS
31 Oct 1996
Barclaycard is running a series of short TV ads through BMP DDB backing its switcher campaign, offering ... to Barclaycard. Fisherman s Euro push Confectionery company Lofthouse is to launch a pan ...
CLOSE-UP: PERSPECTIVE; The new Pepsi ad: nice idea, shame it looks so cheap
12 Apr 1996 | by STEFANO HATFIELD
at the top of the table - Safeway, Walkers, Barclaycard, PG Tips - all have wonderfully simple ideas ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
