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The Work: New Campaigns - UK

with a glass of milk on top, accompanied by the text: "A glass of milk in every one." BARCLAYCARD - DIY CREDITS Project: DIY Client: Barclaycard Brief: Build on the momentum of the recent TV ad ... Barclaycard "waterslide" TV spot by Bartle Bogle Hegarty, featuring a group of students attempting to recreate ...

The Work: New Campaigns - UK

with a glass of milk on top, accompanied by the text: "A glass of milk in every one." BARCLAYCARD - DIY CREDITS Project: DIY Client: Barclaycard Brief: Build on the momentum of the recent TV ad ... Barclaycard "waterslide" TV spot by Bartle Bogle Hegarty, featuring a group of students attempting to recreate ...

TOP PERFORMERS OF 2003: AGENCY OF THE YEAR - BBH

?). And it also snatched Bisto and Barclaycard from the grasps of Saatchi Saatchi and BMP DDB respectively ...

PRIVATE VIEW: Greg Delaney

is to be found in the new Barclaycard campaign. A bunch of well-known football personalities - though ... endline: "Oo football. Barclaycard. Marvellous. Isn't it?" Reality 0, Entertainment 6 ... Stephenson Production company: Paul Weiland Film Company Exposure: National TV BARCLAYCARD Project ...

CLIENT ROUND-UP

Barclaycard is set to slash its sponsorship budget after this year s Olympic Games, including...Barclaycard is set to slash its sponsorship budget after this year s Olympic Games, including ending its support for individual British athletes. The company this week confirmed it is reviewing its sponsorship programme and said its pounds 6 million four-year involvement with the British Olympic team ...

REVIEW: Marketing and advertising news in the week’s press

through Leo Burnett. - Marketing Barclaycard has launched a pre-Christmas advertising campaign ...

CAMPAIGN DIRECT: Businesses woo academic world in hope of future rewards. The student brigade offers a vital revenue stream that many companies now tap into, Eleanor Trickett says

and negotiate the possibilities of tailoring the product to suit the student budget more. Barclaycard ... of the NUS, explains: Although many people advise students against getting a credit card, Barclaycard is a ... Barclaycard and Endsleigh have products for both undergraduates and graduates, explains Wells, and helps ...

REVIEW: Marketing and advertising news in the week’s press

of production development at Barclaycard, will take on the role of marketing and sales director for hospitals ...

TOP UK AND EUROPEAN BRANDS: BIG BRAND SPENDERS BY SECTOR

2 1 Barclaycard BMP DDB - 3 - PPP Healthcare M ... Express 22.29 10.12 120.23 2 1 Barclaycard 13.08 12 ...

OPINION: The effectiveness of funny ads depends on the brand

Awards. The PG chimps, Boddingtons, Alliance and Leicester, John Smith s, Irn-Bru, Barclaycard ...

 

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.