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Tesco boss Richard Brasher to chair Marketing Society Awards judging

30 Jan 2012 | by Staff

Brasher, a Tesco veteran of 23 years who was instrumental in the launch of Clubcard, was promoted from his previous role of commercial director last year. He joins an illustrious list of judges for this year's Award, including Vodafone group marketing director Saj Arshad, Barclaycard global chief ...

Iris ramps up planning department

26 Jan 2012 | by Sara Kimberley

and Barclaycard. Follow Sara Kimberley on Twitter @SaraKimberley ...

The Year Ahead for ... Mobile

12 Jan 2012 | by Stefan Bardega

communication payment efforts. The NFC partnership between Barclaycard and Orange, called Quick Tap ...

Strumming up support, The Red Consultancy

16 Dec 2011

: Barclaycard/Barclays PR team: The Red Consultancy; in-house Timescale: August 2010 Budget: 75,001- 100,000 The Red Consultancy was called in by Barclaycard to generate mass awareness of its ... and retailers - To pinpoint Barclaycard/Barclays as the industry leader in contactless payment. Strategy ...

PR Agency of the Year: The Red Consultancy

13 Dec 2011 | by David Singleton

, Westfield and Game. The agency also held on to big names such as McDonald's, Barclaycard, Johnson Johnson ... service, from Orange and Barclaycard. Videos of the process have been watched by more than 100,000 users ...

Barclaycard 'win an easier Christmas' by Dare

09 Dec 2011

Barclaycard has launched a campaign by Dare that offers both Barclaycard and non-Barclaycard

Barclaycard teams up with celebrities for 'Easier' Christmas push

02 Dec 2011 | by Alex Brownsell

Barclaycard is extending its ongoing 'Easier' brand campaign with a Christmas promotion promising.... The online advent calendar, created by agencies Dare, Walker Media and Mission, can be found at www.facebook.com/barclaycard . The Christmas push is the latest phase in Barclaycard's new brand campaign, which aims to position the brand ... brand director at Barclaycard, said that rather than just focusing on contactless technology ...

Mobile Interactive Group acquired by Velti for up to $59m

16 Nov 2011 | by Sarah Shearman

, ITV, FIVE, Fremantle, BBC, Sony, Barclaycard, Marks Spencer and NewLook. It also provides mobile ...

Visa unveils new digital payments brand V.me

16 Nov 2011 | by Sarah Shearman

mobile wallet service next year . Rival MasterCard has signed up with Barclaycard and Orange ...

Barclaycard introduces new strapline in Christmas campaign

14 Nov 2011 | by Sara Kimberley

Barclaycard is introducing a new strapline for Christmas and its first national outdoor ad campaign...the strapline, "Barclaycard. Easier", to promote Barclaycard's contactless payment system. An outdoor ad ... the digital work. Gary Twelvetree, global brand director at Barclaycard, said: "Our Christmas marketing campaign will be delivered in a fresh and modern way, showing how Barclaycard makes this busy time of year ...

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