Sainsbury calls Tesco's coupon bluff
15 Oct 2002 | by Staff,
, Debenhams and Barclaycard. Davis told The Times that Tesco's offer would "cost them more than they think ...
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PRIVATE VIEW: James Lowther, the chairman of M&C Saatchi
15 Nov 2002
(mind you, with Dubya around, there probably won't be one). Barclaycard, unsurprisingly, is trying ... BARCLAYCARD Project: Value Client: Deborah Wood, head of advertising brand strategy team Brief: Demonstrate that Barclaycard has some very competitive price-related offers Agency: BMP DDB Writer: Dan ...
O&M creatives grab Aerial Award for KFC Popcorn Chicken ad
27 Sep 2002 | by GLEN MUTEL
by Nadine Young at Zenith Media. This month's runners-up were for NatWest and Barclaycard Premiership ... . The Barclaycard Premiership ad, "antiques show", was created by Ben Wade and Louise Almgren for BMP DDB. The ad ...
Loyalty rivals in £130m battle for members
04 Sep 2002 | by Mark Kleinman,
The three companies are preparing massive promotions as Air Miles and buy and fly! attempt to undermine the launch of Nectar, the scheme backed by Sainsbury's, Barclaycard, BP and Debenhams. Air Miles ... . While Sainsbury's and Barclaycard will allow customers to transfer points to Nectar, it emerged ...
Asda to launch credit cards and loans for the financially excluded
10 Apr 2002 | by Mark Kleinman,
tapping into this market. Barclaycard recently acquired the UK arm of Providian, a US company that targets customers without a credit history. Barclaycard recently decided to introduce a 'risk-based pricing ...
MEDIA PERSPECTIVE: Carling's defection to music seems to be perfectly timed
07 Dec 2001 | by DOMINIC MILLS, dominic.mills@haynet.com
the buffers. So, Barclaycard's decision to hand over millions to take over from Carling looks less ...
Carling's defection to music seems to be perfectly timed
07 Dec 2001
Whether you look at TV audiences or the growing belief that the game is about to split itself asunder again, football's gravy train looks, in Robert Maxwell's description of the print unions, to have hit the buffers. So, Barclaycard's decision to hand over millions to take over from Carling looks less ...
ANALYSIS: Can Carling's music link work? - After ending its long association with the Premiership, Carling has found a music venue deal. Tania Mason asks if it will prove a good match.
06 Dec 2001 | by TANIA MASON
balked at the price hike and turned its back. New sponsor Barclaycard will pay 16m a year ...
Advertisers stay with ITV football
24 Aug 2001 | by CLARE CONLEY
slot, including sponsors Coca-Cola and Barclaycard, in order to reach a younger, more upmarket male ... Allan, the TV director at OMD UK, which has Barclaycard as a client, said: "It performed in line ...
PRIVATE VIEW: Greg Delaney
24 Aug 2001 | by GREG DELANEY, the chairman of Delaney Lund Knox Warren
is to be found in the new Barclaycard campaign. A bunch of well-known football personalities - though ... endline: "Oo football. Barclaycard. Marvellous. Isn't it?" Reality 0, Entertainment 6 ... Stephenson Production company: Paul Weiland Film Company Exposure: National TV BARCLAYCARD Project ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
