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Barclaycard 'spy' by BMP

as the equally inept Richard Latham in a series of ads for Barclaycard. Acknowledged as one of the funniest ever campaigns, the BMP campaign features Latham as the ultimate Barclaycard sceptic, always dismissive about its ... of tricky situations. The campaign helped Barclaycard reverse a declining market share and achieve brand ...

Barclaycard 'glide' by Bartle Bogle Hegarty

Cutting through life's clutter is the message that literally slides through this new ad by Bartle Bogle Hegarty.

Barclaycard 'rollercoaster' by BBH

Barclaycard has launched a follow-up to its "waterslide" ad.

Barclaycard 'value for money' by Bartle Bogle Hegarty

Barclaycard is launching its latest TV campaign featuring Green Wing actors Julian Rhind ... Brother on Channel 4. The campaign promotes the benefits of using a Barclaycard, including interest ... , Barclaycard will use print ads set to launch on the same day. Created by Bartle Bogle Hegarty ...

Barclaycard 'freedom' by BBH

Barclaycard is launching a music-themed ad campaign to support the introduction of its 'freedom...The TV ad, by Bartle Bogle Hegarty, uses classic blues track Green Onions' by Booker T The MGs. Each time someone is shown using their Barclaycard in a transaction, the card reader plays notes from the song. The TV execution will be supported with a print campaign, starting on 25 March, and a digital ...

Barclaycard bills

Barclaycard has joined forces with utility company Eastern Group to offer cardholders discounts...Barclaycard has joined forces with utility company Eastern Group to offer cardholders discounts on their gas and electricity bills if they pay using the credit card. Barclaycard already has similar links with Ford and Cellnet. ...

Barclaycard discount

Barclaycard is to discount interest rates for its most loyal customers....Barclaycard is to discount interest rates for its most loyal customers. It is the first time a credit card company has linked interest charged to the amount of money spent. The card company is offering to reduce its 1.65% APR by 2% for customers who spend over pounds 300 a month. Barclaycard ...

Barclaycard sponsors FA Barclaycard Premiership

Barclaycard is launching its sponsorship of the FA Barclaycard Premiership with a 2m advertising campaign on a football theme. The ads show football celebrities shopping with their Barclaycards ... and referee Paul Dirkin buys a book to hold his red and yellow cards as well as his Barclaycards. Creative ...

Barclaycard beats credit blues

The latest campaign for Barclaycard, created by ad agency Bartle Bogle Hegarty and planned ... uplifting form of marketing, with a simple, yet visually impressive, campaign. Notably, Barclaycard ... of the global credit crisis. The first Barclaycard ad from the new campaign, which aims to raise awareness ...

Meet Glyn Butterworth, Barclaycard

Glyn Butterworth is head of media for Barclaycard...Brand controlled? Barclaycard (above-the-line media, digital creative and media). Agencies ... , planning and buying. What are your priorities over the coming 12 months? Establishing Barclaycard as a ... at Barclaycard. What role does procurement play? We work closely with our procurement team and are fortunate ...

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Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.