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Specsavers 'waterslide spoof' by Specsavers in-house

The Specsavers in-house creative team today released a viral sending up Barclaycard's 'waterslide' ad. Specsavers viral spoofs Barclaycard 'waterslide' ad ...

Barclaycard 'spy' by BMP

as the equally inept Richard Latham in a series of ads for Barclaycard. Acknowledged as one of the funniest ever campaigns, the BMP campaign features Latham as the ultimate Barclaycard sceptic, always dismissive about its ... of tricky situations. The campaign helped Barclaycard reverse a declining market share and achieve brand ...

Barclaycard 'glide' by Bartle Bogle Hegarty

Cutting through life's clutter is the message that literally slides through this new ad by Bartle Bogle Hegarty.

Barclaycard 'rollercoaster' by BBH

Barclaycard has launched a follow-up to its "waterslide" ad.

Barclaycard 'value for money' by Bartle Bogle Hegarty

Barclaycard is launching its latest TV campaign featuring Green Wing actors Julian Rhind ... Brother on Channel 4. The campaign promotes the benefits of using a Barclaycard, including interest ... , Barclaycard will use print ads set to launch on the same day. Created by Bartle Bogle Hegarty ...

Barclaycard 'freedom' by BBH

Barclaycard is launching a music-themed ad campaign to support the introduction of its 'freedom...The TV ad, by Bartle Bogle Hegarty, uses classic blues track Green Onions' by Booker T The MGs. Each time someone is shown using their Barclaycard in a transaction, the card reader plays notes from the song. The TV execution will be supported with a print campaign, starting on 25 March, and a digital ...

Barclaycard 'roller coaster extreme' by Dare

Dare is launching a Barclaycard global iPhone game and competition Rollercoaster Extreme, to build...-bidi-theme-font:minor-bidi;} The game comes off the back of Barclaycard s popular Waterslide Extreme launched last year. ...

Barclaycard 'win an easier Christmas' by Dare

Barclaycard has launched a campaign by Dare that offers both Barclaycard and non-Barclaycard

Barclaycard 'Barclaycalm' by Bartle Bogle Hegarty

Barclaycard has dropped the 'Friends' star Jennifer Aniston and is continuing its tradition of using British comedians to front its advertising, with a new campaign starring Jennifer Saunders. The campaign has a fresh strapline, "Barclaycalm", and is aimed at reinforcing the brand's positioning ...

 

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Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.