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Barclaycard has joined forces with utility company Eastern Group to offer cardholders discounts...Barclaycard has joined forces with utility company Eastern Group to offer cardholders discounts on their gas and electricity bills if they pay using the credit card. Barclaycard already has similar links with Ford and Cellnet. ...
Barclaycard is to discount interest rates for its most loyal customers....Barclaycard is to discount interest rates for its most loyal customers. It is the first time a credit card company has linked interest charged to the amount of money spent. The card company is offering to reduce its 1.65% APR by 2% for customers who spend over pounds 300 a month. Barclaycard ...
Barclaycard is launching its sponsorship of the FA Barclaycard Premiership with a 2m advertising campaign on a football theme. The ads show football celebrities shopping with their Barclaycards ... and referee Paul Dirkin buys a book to hold his red and yellow cards as well as his Barclaycards. Creative ...
Barclaycard is launching a music-themed ad campaign to support the introduction of its 'freedom...The TV ad, by Bartle Bogle Hegarty, uses classic blues track Green Onions' by Booker T The MGs. Each time someone is shown using their Barclaycard in a transaction, the card reader plays notes from the song. The TV execution will be supported with a print campaign, starting on 25 March, and a digital ...
Barclaycard has launched a follow-up to its "waterslide" ad.
The latest campaign for Barclaycard, created by ad agency Bartle Bogle Hegarty and planned ... uplifting form of marketing, with a simple, yet visually impressive, campaign. Notably, Barclaycard ... of the global credit crisis. The first Barclaycard ad from the new campaign, which aims to raise awareness ...
Glyn Butterworth is head of media for Barclaycard...Brand controlled? Barclaycard (above-the-line media, digital creative and media). Agencies ... , planning and buying. What are your priorities over the coming 12 months? Establishing Barclaycard as a ... at Barclaycard. What role does procurement play? We work closely with our procurement team and are fortunate ...
LONDON - Barclaycard has unveiled a strategy that focuses on the convenience of contactless payment...his journey, the commuter, played by Gavin and Stacey actor Robert Wilfort, uses a Barclaycard ... , Barclaycard.co.uk. Barclaycard chief marketing officer Gary Twelvetree said the 'Waterslides' creative would ... Barclaycard introduced its revamped visual identity last month in a bid for greater international appeal ...
Barclaycard Business has named Peter Jones head of relationship management. He joins from American
Barclaycard has appointed Elizabeth Chambers (pictured) as its chief marketing officer with a seat...to the Barclaycard chief executive, Anthony Jenkins, who said: "Libby has an impressive record in global marketing. Her appointment will enable us to develop the strength of the Barclaycard brand, our marketing ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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