Media360: BA's 'pimped-up' brand campaign followed 'turbulent decade', admits brand chief
17 May 2012 | by Maisie McCabe
five to six years." The 'To Fly. To Serve.' campaign, by Bartle Bogle Hegarty, reached more than ...
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Google Chrome beats IE to become the world's favourite browser
22 May 2012 | by Sarah Shearman
campaign. Gabby Hegarty, Internet Explorer lead in the UK, previously told Marketing that with Google ...
Adwatch (May 16) Top 20 recall: Bird's Eye
15 May 2012 | by Zaid Al-Zaidy, chief strategy officer, TBWA\London
2 -8 Virgin Media Bartle Bogle Hegarty/Fifty6 48 3 ( ) Mars ... 8 ( ) Barclays Pingit Bartle Bogle Hegarty/ Maxus 33 9 ( ) Plusnet ...
Adwatch (May 2) Top 20 recall: Audi
02 May 2012 | by Jamie Maker, director, Brave
/Maxus 64 3 ( ) Virgin Media Bartle Bogle Hegarty/ Fifty6 57 4 ... Lowe Madrid/ Mindshare 41 6= ( ) Dulux Bartle Bogle Hegarty/ MediaCom ... A5 Bartle Bogle Hegarty/ MediaCom 37 10 ( ) Wickes MWO/MEC 36 ...
The Marketing Society Marketer of the Year 2012
24 Apr 2012 | by Nicola Clark
for its 'Live in harmony' campaign featuring rapping farmers, created by Bartle Bogle Hegarty ...
Olympics and Diamond Jubilee fuel UK's rise as design nation
20 Apr 2012 | by Anna Richardson Taylor
JudgeGill and ad agency Bartle Bogle Hegarty. 'Design is critical, but all too often, it's not considered ...
Adwatch (April 18 ) Top 20 recall: Lynx
18 Apr 2012 | by Matthew Heath, chief strategy officer, LIDA
=) Lynx Bartle Bogle Hegarty New York/ Mindshare 37 6 ( ) McDonald's Leo ... ( ) Birds Eye Rice Fusions The Assembly/Carat 53 2 ( ) Dulux Bartle Bogle Hegarty/ MediaCom 47 3 ( ) Aldi McCann Erickson Manchester/ Universal McCann ...
Virgin Media pulls Doctor Who TV ad after BBC row
17 Apr 2012 | by Matthew Chapman
by Bartle Bogle Hegarty, on the Easter Bank Holiday weekend without seeking BBC approval for the ad ...
Adwatch (April 4) ) top 20 recall: The Guardian
04 Apr 2012 | by Gareth James, Executive creative director, TMW
, Bartle Bogle Hegarty/ Fifty6 32 5= ( ) Uncle Ben's CLM BBDO/ZenithOptimedia 32 7= ( ) Persil Bartle Bogle Hegarty/ MindShare 30 7 ... ( ) The Guardian Bartle Bogle Hegarty/ PHD 23 19= ( ) Lynx Attract ...
Audi brings 'Vorsprung' position to fore with new TV ad
29 Mar 2012 | by Alex Brownsell
The ad, by Bartle Bogle Hegarty (BBH), harks back to the early days of the brand in the 1920s, depicting Audi as a "design pioneer", all the way through to its current A5 model. Named The Swan , the clip, directed by Oscar-winner Joachim Back, is a reinterpretation of the classic children's tale, 'The ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
