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=) Lynx Bartle Bogle Hegarty New York/ Mindshare 37 6 ( ) McDonald's Leo ... ( ) Birds Eye Rice Fusions The Assembly/Carat 53 2 ( ) Dulux Bartle Bogle Hegarty/ MediaCom 47 3 ( ) Aldi McCann Erickson Manchester/ Universal McCann ...
The campaign will be rolled out across 15 countries in Europe. It will run across TV and online, including additional creative on YouTube and Facebook, and will be supported by outdoor. The work builds on the "release the chaos" global campaign by Bartle Bogle Hegarty. It was written by David Cadji-Newby, art ...
An outdoor ad for Lynx Excite, which ran in July and was created by Bartle Bogle Hegarty, drew 113 complaints. It featured a bikini-clad woman under a shower alongside a line stating: "The cleaner you are the dirtier you get." The digital campaign, which ran in June and July and was created by Tullo Marshall ...
The range features a gothic black and gold pack design. Supporting ads, created by Ponce Buenos Aires and adapted for Europe by Bartle Bogle Hegarty, will span TV, digital, outdoor and PR activity. They use the strapline 'Get it on for the end of the world'. Digital ads for the deodorant and shower ...
that the same tests apply to Bartle Bogle Hegarty, and its stellar output on Unilever's Lynx. In any case ... The great and the good have much to say on the subject, most recently John Hegarty, in his new book, Hegarty on Advertising: Turning Intelligence into Magic (book and author pictured, right). - John Hegarty 'Creativity ...
The ad, created by Bartle Bogle Hegarty, takes a humorous look at the way the "angels" are adapting to their new life on earth by focusing on a human/angel couple and the challenges their relationship faces. The spot was created by David Kolbusz and Dominic Goldman, and directed by Frank Todaro ...
The campaign, created by Bartle Bogle Hegarty, features a new TV ad supported by an on-pack promotion. Media buying has been handled by Mindshare. The ad breaks on 11 July and runs for two weeks, while the on-pack activity will be available throughout August. ITV, Channel 4, Channel 5 and Sky ...
for Libresse. Before that, the company used agencies on a market-by-market basis, with Bartle Bogle Hegarty ...
in Birmingham. The activity accompanies the "Even angels will fall" campaign created by Bartle Bogle Hegarty ...
Lynx has launched its Excite fragrance with a new global campaign.
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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