to remove filtersADVERTISING & PROMOTION: Going their separate ways
14 Nov 1996 | by SHARON MARSHALL
Guinness business, Bartle Bogle Hegarty saying goodbye to Cadbury, and J Walter Thompson terminating a ...
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NEWS: STOP PRESS
12 Dec 1996
. Bartle Bogle Hegarty has appointed Clare Nunnerley as its new business director. Nunnerley joined ...
NEWS: Haagen-Dazs offers a late-night service to push new flavour
08 Nov 1996
Haagen-Dazs is launching a Chocolate Midnight Cookie ice-cream with a campaign by Bartle Bogle...Haagen-Dazs is launching a Chocolate Midnight Cookie ice-cream with a campaign by Bartle Bogle Hegarty aimed at night owls. The flavour will be launched at a midnight party at the Haagen-Dazs flagship cafe in Leicester Square on 15 November. The upmarket ice-cream will also be available through a ...
NEWS: Euro RSCG ads refresh Roses ‘thank-you’ tag
08 Nov 1996 | by GIDEON SUMMERFIELD
Euro RSCG Wnek Gosper will unveil its debut work for Cadbury s Roses this week, with the brand s first new TV commercials in five years. Cadbury, which awarded the account to Euro RSCG after parting company with Bartle Bogle Hegarty in January, is spending pounds 2 million on the national TV ...
CLOSE-UP: NEWSMAKER/DAVID WHELDON; Did a personality clash make Coke’s chief quit?
08 Nov 1996 | by CAROLINE MARSHALL
-Erickson for 38 years. It now numbers more than 30 agencies, including Lowes, Bartle Bogle Hegarty, Wieden ...
ANALYSIS: Wheldon could make Coke blue
07 Nov 1996
at the advertising helm of the cola leader led to the appointment of Bartle Bogle Hegarty and Publicis in the UK ...
NEWS: St Luke’s raids BBH for senior account man to run Midland
25 Oct 1996 | by KAREN YATES
St Luke s has turned to Bartle Bogle Hegarty for its latest senior hiring, poaching Neil Henderson...St Luke s has turned to Bartle Bogle Hegarty for its latest senior hiring, poaching Neil Henderson, who ran the high-profile Boddingtons and Haagen-Dazs accounts. The 33-year-old Henderson, who joined this week, will head St Luke s biggest account - the Midland Bank - and will also ...
NEWS: Coke hands Fanta to Leagas Delaney
25 Oct 1996 | by MICHELE MARTIN
included Bartle Bogle Hegarty s appointment as the drinks giant s global anti-own-brand agency . ...
THIS WEEK: KP signals push for Phileas Fogg
24 Oct 1996
as the successor to Bartle Bogle Hegarty. BBH handled the brand s advertising from its launch in the late 80s ...
MARKETING FOCUS: Escaping Big Brother
24 Oct 1996 | by JAMES CURTIS
that this is due to breaking off with long-term agency Bartle Bogle Hegarty back in May. The company ... small muscles in guerrilla warfare. Nigel Bogle, chief executive, Bartle Bogle Hegarty ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
