to remove filtersLeo Burnett beats Dorland to pounds 2m John West account
19 Dec 1997 | by KAREN YATES
the lion s share of Heinz s advertising. Bartle Bogle Hegarty, which handled John West under its previous ...
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OAPs star again for Olivio as BBH keeps the focus on health
19 Dec 1997 | by JOHN OWEN
through Bartle Bogle Hegarty....The Mediterranean s most sprightly pensioners reappear in the latest burst of Olivio advertising through Bartle Bogle Hegarty. The resilient elders of an Italian village reprise their roles in BBH s campaign for the Van den Bergh brand in two commercials that will break on 22 December ...
PERSPECTIVE: Don’t fret, bad ads help to make good ads seem brilliant
19 Dec 1997 | by STEFANO HATFIELD
resign business on points of principle (Euro RSCG Wnek Gosper and Bartle Bogle Hegarty) and ...
ADVERTISING & PROMOTION: pounds 3m in the can for Leo Burnett
18 Dec 1997 | by DANNY ROGERS
John West Foods, the canned fish business that Heinz bought from Unilever in June, has hired Leo Burnett to develop a brand-building ad campaign. Leo Burnett fought off Heinz s lead agency, Bates Dorland, for the business, thought to be worth pounds 3m. Incumbent Bartle Bogle Hegarty ...
Wells leaves BBH for top WCRS job
05 Dec 1997 | by KAREN YATES
, is quitting Bartle Bogle Hegarty to become head of art at WCRS....Mike Wells, the art director behind Boddingtons award-winning cream of Manchester campaign, is quitting Bartle Bogle Hegarty to become head of art at WCRS. He will be joined by his creative partner, Will Barnett, who is best known for his RSPCA campaign featuring a puppy being enticed ...
HOTLINE
28 Nov 1997 | by EMMA HALL
of between pounds 2 and pounds 3 million. The incumbent shop, Bartle Bogle Hegarty, declined to repitch....by a budget of between pounds 2 and pounds 3 million. The incumbent shop, Bartle Bogle Hegarty ...
REVIEW: Marketing and advertising news in the week’s press
28 Nov 1997 | by HARRIET GREEN
of IT services. General release Martin Hayward, the managing director of Bartle Bogle Hegarty ...
BBH steps down as McCain Foods calls pounds 8m creative pitch
21 Nov 1997 | by JOHN TYLEE
. Bartle Bogle Hegarty, which has handled the creative assignment on McCain s pounds 3 million frozen ...
TBWA Simons snatches Sharwood’s from Walsh Trott
14 Nov 1997 | by EMMA HALL
TBWA Simons Palmer has beaten Bartle Bogle Hegarty, Leagas Delaney and Summerfield Wilmot Keene...TBWA Simons Palmer has beaten Bartle Bogle Hegarty, Leagas Delaney and Summerfield Wilmot Keene to the pounds 2 million Sharwood s business. The account move marks the end of a 14-year relationship between Sharwood s and Amanda Walsh, the managing partner of the incumbent agency, Walsh Trott Chick ...
Holder Henry scoops beer tasks
14 Nov 1997 | by EMMA HALL
handled by Lowe Howard-Spink, and Boddingtons, which is with Bartle Bogle Hegarty. ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
