Air Miles drops BBH and lines up five to contest ad account
03 Dec 1999 | by EMMA HALL
of Bartle Bogle Hegarty following the agency s appointment to the British Midland business last month....Air Miles, the British Airways loyalty scheme subsidiary, is reviewing its advertising account out of Bartle Bogle Hegarty following the agency s appointment to the British Midland business last month. Air Miles intends to approach five agencies with a view to shortlisting three to pitch ...



