Search results for Bartle Bogle Hegarty

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ADWATCH: Smooth operator sets the scene for Lynx razor launch - Humour and seduction have played a part in the success of Lynx's triple-blade razor

offering for its triple-blade razor, created through Bartle Bogle Hegarty, continues in this tradition...Lynx advertising campaigns have a reputation for being saucy and tongue-in-cheek, and the latest offering for its triple-blade razor, created through Bartle Bogle Hegarty, continues in this tradition. The Lynx effect seems to have worked on viewers, as the ad reaches the number ten slot in Adwatch ...

OPINION: Mills on ... Lynx's razor launch

, you will recall, is a deodorant that was going nowhere until a series of ironic ads by Bartle Bogle Hegarty turned it from a naff product into something your average 15- to 25-year-old chose over Right ...

CLOSE-UP: LIVE ISSUE/THE LEITH AGENCY - The Leith aims to reproduce south of the border. Messum, Silburn and Pyne have free rein over the new agency, Emma Hall writes

, with perseverance, turned into a permanent job. Tiger Savage became his art director and they moved to Bartle Bogle Hegarty, from where Silburn went to Lowe Howard-Spink. In April, he went to Leo Burnett and, despite ...

CLOSE-UP: LIVE ISSUE/THE LEITH AGENCY - The Leith aims to reproduce south of the border. Messum, Silburn and Pyne have free rein over the new agency, Emma Hall writes

, with perseverance, turned into a permanent job. Tiger Savage became his art director and they moved to Bartle Bogle Hegarty, from where Silburn went to Lowe Howard-Spink. In April, he went to Leo Burnett and, despite ...

Leith reveals star line-up for London

time at Lowes, he was at Bartle Bogle Hegarty, where he worked on the 'Lynx effect' campaign. Silburn ...

ANALYSIS: Say hello to Married Couple 2000 - He’s a doctor, she’s a vicar. They’re adland’s depiction of a married couple in the new century. But how well is the marketing world reflecting reality?

was the sudden on-screen acknowledgement that couples actually have sex. Bartle Bogle Hegarty s watershed ...

PRIVATE VIEW

Agency: Bartle Bogle Hegarty Writer: Pete Bradly Art director: Marc Hatfield Director: Sarah ...

Stop Press

Chambers to be its marketing director. ITN has launched its first ad campaign through Bartle Bogle Hegarty and Lambie-Nairn, to advertise its 24-hour digital news channel. The TV ads, breaking ...

’Seductive’ objects chase Lynx-wearing men in poster spots

Elida Faberge s latest burst of poster advertising for its Lynx body spray gets a new twist by featuring inanimate objects seducing Lynx-wearing men. The campaign through Bartle Bogle Hegarty, running as 48-sheet posters on 900 sites across the country, builds on the self-parody angle featuring ...

Briefs

man in the bath. The 48-sheet ads, created by Bartle Bogle Hegarty, appear from this weekend ...

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Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.