Search results for Bartle Bogle Hegarty

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Lego awards Rainey Kelly global creative business

18 Dec 2001 | by Gordon MacMillan,

Rainey Kelly won the business after a three-way pitch against McCann-Erickson and Leo Burnett, following a decision taken in the summer to create a united worldwide communications strategy for the toy giant. Lego parted company with Bartle Bogle Hegarty -- the agency behind its award-winning "box ...

Hegarty tells marketers: 'Future
is about entertainment'

21 Nov 2001 | by Jennifer Whitehead,

LONDON - Advertising guru John Hegarty has told the Marketing Society Conference that the future...Hegarty, chairman and worldwide creative director of BBH, said the concept of "opportunities ... Odyssey conference this afternoon. Hegarty argued that the old concept of form leading to function ... agencies were not equipped to deal with this new world. Hegarty concluded by saying, "I would take ...

Xbox European launch date confirmed

18 Oct 2001 | by Sylvia Westall,

. However, in April, the company announced that it had appointed Bartle Bogle Hegarty in London as its pan ...

Smoking Out the Golden Marble Regime - The Lowbrow Lowdown

27 Sep 2001

and Bartle, Bogle, Hegarty, LLC. Accepting the awards in place of company CEOs (evidently they were invited ...

Leo Burnett tops creative league table

17 Sep 2001

. Bringing up the rear of the top 10 was Bartle Bogle Hegarty, which scored only 67 points, and Leagas ...

Shock charity ads cleared by ASA

04 Jul 2001 | by Louise Banbury

offence, and the complaints were not upheld. The ads were created by Bartle Bogle Hegarty ...

BBH makes senior New York hirings

05 Jun 2001

LONDON - Bartle Bogle Hegarty in New York has made a number of senior appointments that coincide...join BBH from Black Rocket in San Francisco, and Brignola comes from Fallon in New York. Hegarty, who ...

Judge takes Lowe CEO post as reorganisation begins at Interpublic

22 May 2001 | by Gordon MacMillan

Burnett and TBWA and became founding partner and then chairman of UK agency, Bartle Bogle Hegarty. ...

Online gambling service targets younger audience

27 Apr 2001 | by Anna Clarke

LONDON (Brand Republic) - Online Irish bookmaker Power Leisure has launched a 5m outdoor campaign that aims to pitch betting at a younger and more affluent audience with an irreverent and entertaining campaign. The campaign, created by Bartle Bogle Hegarty, promotes the company under the brand name Paddy ...

BBH scoops $50m Bertolli global task

25 Apr 2001 | by Anna Clark

account to the London and New York offices of Bartle Bogle Hegarty. It is understood that the business...LONDON (Brand Republic) - Anglo-Dutch consumer goods giant Unilever has awarded its worldwide Bertolli olive oil brand account to the London and New York offices of Bartle Bogle Hegarty. It is understood that the business could be worth as much as 50m ( 34.9m) globally. The agency, 49%-owned by B ...

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