Barclays loses second key marketer
13 Dec 2001 | by SUZY BASHFORD
Bartle Bogle Hegarty, which was appointed by Gulliford without a pitch. Story, page 10. ...
without a full-service agency. The relationship only lasted a year, before Bartle Bogle Hegarty took up ...
Bartle Bogle Hegarty, which was appointed by Gulliford without a pitch. Story, page 10. ...
the line and into sponsorship following its split with Bartle Bogle Hegarty (BBH). Leagas' brief ...
years. The firm's above-the-line advertising is handled by Bartle Bogle Hegarty, which picked ...
to their days at Bartle Bogle Hegarty. Still, others maintain there is more to the account shift than ...
of customer strategy Sue Sjuve. In August, Barclays appointed Bartle Bogle Hegarty as its main above ...
. Nationwide parted company with Bartle Bogle Hegarty in July 2000 owing to creative differences. That agency ...
on Barclays' above-the-line advertising roster as a result of Bartle Bogle Hegarty's appointment ...
to asking anyone about last week's sudden move of Barclays from Leagas Delaney to Bartle Bogle Hegarty ... agency, he added. John Hegarty, BBH's group chairman and global creative director, admits ... was very beneficial for us," he says. Hegarty states that he has been on the receiving end ...
made it smaller. Now the client has moved the business without a pitch to Bartle Bogle Hegarty. Let's see whether BBH is up to tackling the toughest of financial briefs. ...
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