Search results for Bartle Bogle Hegarty

Showing 1 - 10 of 28 results

Sort results by: date | relevance

1 2 3

Search filters:

By Date

  • 2002 Remove filter
    • Jan-2002 Remove filter

Click remove filters icon to remove filters

Clear this search

MEDIA: OUTDOOR - Using outdoor to target the young. Youth responds to outdoor and ambient media, but only if the brand message is right, says Alastair Ray

-olds. Research by JC Decaux and Bartle Bogle Hegarty found that outdoor ads are seen as accessible and a point ... Bartle Bogle Hegarty. ...

PROFILE: Engineering change - Kenny Wilson, Brand president, Europe, Middle East and Africa, Levi Strauss

." One of Wilson's first tasks has been to oversee the latest ad for Engineered Jeans, by Bartle Bogle Hegarty, breaking February 21. 'Odyssey' features a couple running through walls and up trees, all set ...

Levi's latest ad is brand's most
expensive to date

LONDON - The new Levi Strauss commercial by Bartle Bogle Hegarty is the most expensive it has made

Ryder plans to quit Leith's London shop with no job to go to

Vickers BBDO and Bartle Bogle Hegarty in a race for his signature. Ryder joined Leith London from ...

CLOSE-UP: LIVE ISSUE/NEW AGENCIES - Rapley Smith Jones aims for a new agency model. RSJ argues it can succeed without full-time creatives, as Camilla Palmer reports

The news that Martin Smith, the former Grey chief executive and Bartle Bogle Hegarty managing director, has set up a creative-free ad agency has been hailed as a coup by some, and received less enthusiastically by others. Smith has teamed up with Mark Rapley, the former BMP DDB deputy managing ...

CLOSE-UP: LIVE ISSUE/LEVI'S - Glazer engineers innovative departure in Levi's love story. Levi's changes strategy for its final Engineered Jeans ad

The downside of working on an account with a fantastic creative heritage is that you are constantly under pressure to improve on something great. This is very much the case with Bartle Bogle Hegarty and Levi's: demanding young denim buyers expect new ideas. In their latest campaign, BBH ...

Microsoft's Xbox adopts 'positive' brand positioning

Microsoft's Xbox is to position itself as a more "positive and inclusive" brand than Sony PlayStation2 as it unleashes its pan-European launch marketing under the tagline 'Play more'. The first advertising for the console, by Bartle Bogle Hegarty, breaks on February 7 in the games ...

Barclays pools brands under marketing chief

speculation that Barclays may reduce the number of agencies on its advertising roster. Bartle Bogle Hegarty ...

Barclays to kick off second review of its £20m direct roster

reviewed Barclays' creative and media accounts, appointing Bartle Bogle Hegarty and Starcom Motive ...

Smith launches outsource shop

arrangements or even organise a pitch on a client's behalf. Smith, who spent 18 years at Bartle Bogle Hegarty, latterly as the deputy chairman, spent a less than happy period at Grey and left in May last ...

1 2 3
 

Additional Information

Campaign Jobs



Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.