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Alex Jeffries, currently media and planning director at Profero, is leaving the full service digital agency to join creative agency Bartle Bogle Hegarty.
Bartle Bogle Hegarty has promoted two long-serving members of the agency to senior roles. The TV producer Amy Sugdon has been promoted to deputy head of production and Felicity Ross has been named head of business development.
Many people have suffered the indignity of arriving at their airport destination only to discover their luggage is somewhere else in the world entirely.
Francesca Newland finds Bartle Bogle Hegarty's campaign for Surf cringe-worthy:
Clemmow Hornby Inge has poached the creative team Dave Masterman (left) and Ed Edwards from Bartle Bogle Hegarty. They will work as creative directors across an undisclosed number of accounts.
The Bartle Bogle Hegarty founders John Bartle and John Hegarty have been awarded honorary doctorates from Buckinghamshire Chilterns University College. The awards recognise their contributions to advertising and their support of the college's courses in advertising and planning.
British Airways is linking up with Google Earth for an integrated advertising campaign to promote its World Offers flights sale, created by Bartle Bogle Hegarty, which handles the advertising for both companies. It consists of two TV spots, for short haul flights and long haul flights. The ads feature...
The Italian confectionery manufacturer Perfetti Van Melle is launching a pan-European campaign for Mentos. Called "charge", the 30-second TV spot depicts a world gone mint-crazy. Set in a Scandinavian village, the ad opens with a man sounding a reveille on a horn. Upon hearing it, villagers proceed...
LONDON - Bartle Bogle Hegarty is bracing itself for the potential loss of one of its most successful and iconic accounts with the news that Levi's is talking to agencies about its advertising business.
Noel Bussey is excited by Bartle Bogle Hegarty's "billions" Lynx ad:
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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