to remove filtersNews Analysis: On the front line
05 Dec 2007 | by Gemma Charles
's current marketing strategy is working. Will Nicholls, a business director at Bartle Bogle Hegarty ...
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Ex Woolworths marketer heads British Retail Consortium
11 Dec 2007 | by Jemima Bokaie
Robertson, who left Woolworths in March after three years in the position (Marketing 14 March), was responsible for the appointment of Bartle Bogle Hegarty, which created the Wooly and Worth ads. Robertson s position at Woolworths was placed in doubt at the end of last year when chief executive Trevor Bish ...
On the front line
04 Dec 2007 | by Gemma Charles
marketing strategy is working. Will Nicholls, a business director at Bartle Bogle Hegarty and formerly a ...
IPA Diploma: Introduction
23 Nov 2007 | by Nick Kendall
director, Bartle Bogle Hegarty Moray MacLennan - Chairman Europe, M&C Saatchi Tony Regan - Head ... as the people who wrote them. - Nick Kendall, chair of the examiners and group strategy director at Bartle Bogle Hegarty THE EXAMINERS Peter Field - Marketing consultant Stephen Woodford - Chairman ...
The Work: Private view
16 Nov 2007
is the slowest car Audi has ever built Agency: Bartle Bogle Hegarty Creative team: Andy Clough, Richard McGrann ...
Branding brief: The Child Bereavement Trust changes its name
24 Oct 2007
was created by Bartle Bogle Hegarty.
The Work: New campaigns - UK
19 Oct 2007
the airline's service. The first is a continuation of the Bartle Bogle Hegarty "Upgrade to BA" strategy ...
The Work: New Campaigns - The world
12 Oct 2007
McKervey Art director: Robin Hegarty Planner: Keith Murray Media agency: Initiative Media planner ...
Al Gore's environmental campaign appoints global agency
27 Sep 2007 | by Staff
The Richmond, Virginia-based, Interpublic Group-owned Martin Agency beat Bartle Bogle Hegarty, WPP Group s Young Rubicam and Crispin Porter Bogusky to win the account, after a pitch that began in August. Gore created the Alliance for Climate Protection last year to educate the public on global ...
The World: Los Angeles - Jenny Craig account goes out to pitch
21 Sep 2007
the business from the California-based agency Johnson/Ukropina in a four-way pitch that included Bartle Bogle Hegarty. Since then, the company's advertising has been fronted by the actresses Kirstie Alley and Valerie ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
