Search results for Bartle Bogle Hegarty

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BA takes on budget airlines in new ad campaign

The campaign, created by Bartle Bogle Hegarty, uses a fixed pricing strategy of 49 one-way to a host of European desinations, and includes an online cost comparison tool to show the extra incurred by leading low-cast carriers Easyjet and Ryanair. It officially launched today (8 November) across print ...

Master, Nadav and Telfer Triumph at Campaign Photo Awards

-image campaign Gold for Kander, whose "Life Lost" work for St John Ambulance was entered by Bartle Bogle Hegarty ...

Slogan competition picks crop from the past year

This year's winner of endline data search service Adslogan's annual competition will be announced online, early in September. Last year's AdSlogan winner was VCCP s catchphrase 'Simples' for Comparethemarket.com, followed by Lynx Bullett s 'Pocket pulling power' by Bartle Bogle Hegarty New York. In third ...

RKCR/Y&R and M&C Saatchi only UK winners at D&AD awards

any black pencils and last year only Bartle Bogle Hegarty, DDB and Mother won yellow Pencils. Channel ...

Marketing's Power 100

arrangements, handing Bartle Bogle Hegarty and CHI Partners the media planning duties for several of its ... the account for the Daily Mail and Mail on Sunday newspapers into M C Saatchi from Bartle Bogle Hegarty. He ... , the personable American headed its account at ad agency Bartle Bogle Hegarty. She played a pivotal role ...

Andrew Miller named interim chief exec at GMG

Trust, and non-executive directors John Bartle and Neil Berkett. A statement from GMG said ...

Big Al's Creative Emporium wins Paddy Power ad account

The agency won the business after a final shoot-out against Bartle Bogle Hegarty. The incumbent on the account was Karmarama, which declined to repitch. The agency won the business in September 2008. Paddy Power had previously used a variety of shops, including Cawley Nea\TBWA. The agency's first brief ...

Eurostar rolls out brand rescue activity

Although not as literal, the activity is reminiscent of British Airways' T5 is working' push, by Bartle Bogle Hegarty in 2008, which aimed to restore the reputation of the Heathrow Airport terminal following its disastrous opening. Eurostar's activity is scheduled for April and will attempt to convince ...

BA revenues drop 12.9% despite return to TV advertising

. The nine ads were created by ad agency Bartle Bogle Hegarty and featured events such as the migration ...

 

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Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.