Search results for Bartle Bogle Hegarty

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Super Bowl Fantasy: Marveling at Super Bowl commercials has become as much a part of the annual sports event as what transpires on the football field. But are those spots worth all the millions of dollars? PRWeek challenges six agencies to prove that PR c

24 Jan 2000 | by CLAIRE ATKINSON

. The company s advertising firm, Bartle, Bogle, Hegarty denied that scenario and said it was swapping its ...

THIS WEEK’S BIG QUESTION: Does the PR industry need external planning help?

07 Mar 1997 | by NICK PURDOM

Fleishman-Hillard is linking up with 20/20 Media to provide targeting and research advice. Nick Kendall Bartle Bogle Hegarty It depends on individuals. Some PR companies are good at it, but some are not. I believe every communication company should increase its understanding ...

Integration: PR panache provides an advertising bonus - A recent survey revealed that the advertising story has become a staple of the national press’ diet. More companies are realising the benefit of getting PR involved at the outset

31 Jan 1997 | by DANNY ROGERS

, chief planner for the Levi Strauss account at Bartle Bogle Hegarty, says: It s difficult to isolate ...

FOCUS: INTEGRATED MARKETING; Mixing the right recipe for success

05 Jul 1996 | by uDanny Rogers

, advertising agency Bartle Bogle Hegarty and sales promotion agency BBL. Murphy s, with 14 per cent ... and a Murphy s St Patrick s Day beer glass. For the day itself, Bartle Bogle Hegarty organised ...

 

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Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.

 

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