to remove filtersThe week in marketing: 18 November
18 Nov 2008 | by Staff
on misunderstood children in a campaign comprising TV and digital activity created by Bartle Bogle Hegarty ...
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Creativity in numbers
27 Apr 2010 | by David Tiltman
on their likeability alone. Opposing views These critics may have a point. After all, the Lynx campaigns by Bartle Bogle Hegarty are often held up as an example of successful long-term marketing. Why, then, would ...
Bartle Bogle Hegarty dominates IPA Effectiveness Awards
04 Nov 2008 | by Alex Brownsell
LONDON - Bartle Bogle Hegarty (BBH) was named Effectiveness Company of the Year at Monday night...: Special prizes Grand Prix - Bartle Bogle Hegarty for Johnnie Walker, Diageo Effectiveness Company of the Year - Bartle Bogle Hegarty The Charles Channon Award for Best New Learning - RKCR/Y R and The Home ... Foundation Best International Multi-Market - Bartle Bogle Hegarty for Johnnie Walker, Diageo Gold ...
Diageo to consolidate Tanqueray gin account
28 Oct 2008 | by Gemma Charles
by Bartle Bogle Hegarty. The brand is also sponsoring Ramsay's Channel 4 Cookalong series, which started ...
Brand Health Check: John Lewis
16 Sep 2008 | by Joe Thomas
the John Lewis brand Alistair Green planning group head, Bartle Bogle Hegarty We have all been ... that this is being addressed, but will it be enough? We asked Alistair Green, planning group head at Bartle Bogle Hegarty, who handled the KFC and Levi's accounts, and Steve Hastings, planning partner at Isobel, who has ...
Levi's readies global 501's drive
09 Sep 2008 | by Ed Kemp
The TV element includes four ads created by Bartle Bogle Hegarty: 'Unbreakable', 'First Time', 'Guitar' and 'Secrets Lies'. The ads broke in the US last month, and will air in Europe from 15 September. Online work created by EVB and Duke/Razorfish will feature the same ads. They will run on a ...
Hovis in £13m fight to reinvigorate its brand
02 Sep 2008 | by Gemma Charles
from October, with a creative by Bartle Bogle Hegarty, to defend its market-leading position ...
The Marketing Profile: Simon Stewart of Britvic
24 Jun 2008 | by Jemima Bokaie
CHI Partners, which continues to work on water brand Drench, to Bartle Bogle Hegarty - without a ...
Power 100 Marketers of 2008: 1-50
28 May 2008 | by Staff
a keen interest in the discipline. This resulted in the ousting of Bartle Bogle Hegarty as the brand ... marketing director has also been busy on the agency front, recently appointing Bartle Bogle Hegarty to ITV ...
Web lowers cost of brand-funded content but quality remains an issue
22 Apr 2008 | by Jeremy Lee
of content at Bartle Bogle Hegarty, brands have always been channels, but are only just waking up to it ... on to order a brochure. 35% go on to visit Audi.co.uk. Source: Bartle Bogle Hegarty ... , it doesn t mean you should. However, some brands have achieved greater success. Audi hired Bartle Bogle ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
