22 May 2012
| by Sarah Shearman
Microsoft is aiming to increase visitor numbers to MSN UK with its first consumer-facing campaign...users current-affairs knowledge.
Pete Clifton, MSN executive producer and a former BBC online editor ...
24 May 2012
| by Sarah Shearman
The Microsoft UK chief marketing officer is honing its strategy of promoting the parent brand...of Microsoft UK's chief marketing officer all the more remarkable is that her role was the result of a global ...
.
Building on the restructure
The merger last July of Microsoft UK's consumer and online divisions ...
. The first to go was Ashley Highfield, the digital industry figure known for launching the BBC iPlayer, who ...
21 May 2012
| by Hannah Crown
Former Government adviser Mark Davies, currently comms and campaigns director at Rethink Mental Illness, will take up the post in July.
Post Office Ltd was a subsidiary of Royal Mail, which ...
,700 outlets more than any bank or supermarket.
Davies, who worked under Jack Straw from 2005 and 2010 ...
24 May 2012
| by Russell Davies
I remain convinced that the most important thing for marketing, and business in general, to get right over the next couple of decades is its use of, and relationship to, customer data - whether that data officially "belongs" to the customer or not.
25 May 2012
| by John Reynolds
The BBC has retained the rights to broadcast the free-to-air Premier League highlights until..., if any, other broadcasters bid for the highlights package. The BBC flagship 'MOTD' show is presented ...
broadcasting rights have switched between ITV and BBC since 1964, when the first 'Match Of The Day' was broadcast.
Premier League highlights screened on 'Match of the Day' have been broadcast by the BBC since ...
25 May 2012
| by Matt Cartmell
Mayor of London Boris Johnson has appointed the BBC's Westminster news editor to be his new...Will Walden joins the Mayor after directing the BBC's day-to-day coverage of political news, working closely with the BBC's political editor Nick Robinson. Walden will begin his new role in early ...
engage with Londoners. He has enormous experience of politics and a great track record at the BBC. I am ...
24 May 2012
| by Maisie McCabe
took home gongs at last night's Freesat Awards, where the BBC also won five of the 11 categories....presented by Greg Davies, Mr Gilbert in the The Inbetweeners , at a ceremony for 250 executives from TV ...
: Andy's Wild Adventures (CBeebies) Best Niche TV Channel: QVC Best Digital Radio Channel: BBC Radio 1Xtra Best News Channel: BBC Radio 5 Live Audience Vote: Entertainment Show of the Year ...
22 May 2012
| by Sarah Shearman
Google Chrome has overtaken Microsoft's Internet Explorer to become the world's most popular web....
Microsoft recently ramped up its marketing efforts for Internet Explorer , with its most significant ...
Market share (%)
1
Google Chrome
32.76
2
Microsoft IE
31.94
3 ...
22 May 2012
| by Matthew Chapman
Microsoft is aiming to capitalise on summer sporting events such as the Olympics and Euro 2012
24 May 2012
With work from the BBC, Which?, Pilgrims Choice, Birds Eye, Absolut Vodka and Cancer Research UK....thinking.
So how did these commercials do on that score?
The BBC torch relay begins with lots ...
torches. The voiceover says: "Follow the journey of the Olympic flame, live on the BBC."
It's a nice ...
patois needed for this little fella.
Next, we have the Olympic torch coverage from the BBC . A harder ...
to remove filters
