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BBC appoints Sharon Baylay marketing director

LONDON - The BBC has appointed former Microsoft manager, Sharon Baylay, to the executive board...services across the BBC. At Microsoft she had responsibility for the growth and development of the company's Windows Live and MSN businesses, including the recent acquisition of Multimap. Baylay joined Microsoft ... was previously general manager of Microsoft online services division in the UK. In her new role, Baylay ...

BBC appoints new marketing director Baylay

LONDON - The BBC has appointed ex-Microsoft marketer Sharon Baylay as its new director of its...was promoted to director of BBC audio and music last July. As the general manager of Microsoft s Online ... , including the acquisition of Multimap. Since joining Microsoft in 1993, Baylay has also held marketing and management roles across international regions including the Americas and Asia Pacific. "The BBC ...

Tim Davie takes up BBC audio role

LONDON - BBC communications and marketing director Tim Davie has been appointed as the corporation...will oversee a budget of 200 million across all BBC radio stations. He said: 'As a passionate advocate of radio, I am excited by the challenge of continuing to deliver not only distinctive BBC services ... joined the BBC in 2005, before which he worked as vice president of marketing and franchise at PepsiCo ...

Davie to oversee BBC marketing department cutbacks

and audiences at the BBC, will be a cull of the corporation's marketing department....Ahead of its Charter Review, the BBC has promised to pare down its ancillary non ... deliver the £320 million savings promised by the BBC director-general, Mark Thompson. He will also be responsible for ensuring his £12 million marketing budget communicates the public-service value of the BBC ...

Baylay expenses to be published in BBC drive

LONDON - Sharon Baylay, director of marketing communications and audiences at the BBC, is among...-fareast-language:#0400; mso-bidi-language:#0400;} The BBC is to publish the details of expenses of executive ... , Tim Davie. The decision comes after MPs have faced a public backlash over expenses. In one BBC interview during the MP expenses scandal, Lord Foulkes, asked BBC journalist Carrie Gracie how much she ...

The Marketing Profile: Sharon Baylay of the BBC

LONDON - Given the turmoil that has enveloped the BBC in recent months, it might not perhaps seem...As one former BBC marketing director says, the executive board-level position requires someone who ... the BBC seems to have experienced more of the latter than the former. Indeed, the previous incumbent, Tim ... in ensuring that the BBC remains relevant to viewers. She seems eminently qualified in this respect. For part ...

The Week: People news - Baylay takes on BBC role

Sharon Baylay, Microsoft's former online services manager, has joined the BBC as its director

BBC appoints Sharon Baylay to top marketing position

LONDON - The BBC has hired Sharon Baylay, former online services manager at Microsoft, as its...,000 in bonuses last year. At Microsoft, which she left last month, Baylay was responsible for the growth of Windows Live and MSN. After Baylay joined Microsoft in 1993, she worked in a variety of marketing ... '. Microsoft is a member of the Home Office Task Force on Child Protection on the Internet. Baylay ...

BBC appoints Davie to audio and music role

Tim Davie, communications and marketing director at the BBC, has been promoted to director of audio...charge of an annual budget of more than £200m and will oversee BBC Radio 1, 2, 3, 4 and 5 Live and digital radio stations 1Xtra, 6 Music, BBC 7, 5 Live Sports Extra and the Asian Network. The BBC said ... against the BBC's director of sport, Roger Mosey, and BBC Radio 1 and Asian Network controller Andy ...

Davie to oversee BBC's audio and music output

LONDON - The BBC has promoted marketing director Tim Davie to take over as director of BBC audio...Davie will oversee all BBC radio stations, the three BBC orchestras in England, the BBC Singers, the BBC Proms, classical music and performance television, and radio resources. He will also ... , whose full job title at present is BBC director of marketing, communications and audiences, has kept a ...

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