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BBC marketing chief quits for DFS

Helen Normoyle, director of marketing at the BBC, is joining the sofa retailer DFS as chief

Microsoft sues beleaguered Comet over 'counterfeit' goods

Software giant Microsoft is launching legal proceedings against troubled electronics retailer Comet...Microsoft claims Comet created more than 94,000 of the recovery CDs for Windows Vista and Windows ... . David Finn, worldwide anti-piracy and anti-counterfeiting general counsel at Microsoft, said: "Comet ... . "Comet's actions were unfair to customers. We expect better from retailers of Microsoft products ...

Microsoft sells Ciao to LeGuide.com

Microsoft has sold its online shopping portal Ciao to LeGuide.com, the pan-European publisher..., was acquired by Microsoft in August 2008, for nearly half a billion dollars . In 2009, Ciao was integrated into Microsoft's then new search engine Bing, including a Ciao shopping engine on the UK MSN site. A spokeswoman for Microsoft said: "Microsoft plans to continue to offer the same great Ciao experience to Bing ...

The new working-class brands: PizzaExpress, Tesco and BBC One

A study into the attitudes of this consumer group has produced findings that may prove critical to brands, writes Gemma Charles.

BBC holds on to top spot in BR app chart

BBC News remains top of Brand Republic's branded app chart, but Cineworld and Waitrose are among...Although our chart does not normally include non-commercial apps, we have included the BBC News app due to the debate over the BBC's impact on the commercial media sector. The BBC has revealed its first app was downloaded 560,000 times in the five days after its release on 23 July. Cineworld ...

John Lewis TV documentary starts tonight on BBC Two

campaign, begins tonight on BBC Two.

And in the real world... GM, BBC, Google, CBS and Tesco

with the BBC yesterday after it included BBC Worldwide in a list of assets that it was considering selling ...

Microsoft and Royal Mail team up in stamp deal

LONDON - The Royal Mail and Microsoft Advertising are today launching a bespoke Royal Mail hub...hook to engage users. Microsoft will refresh content around the hub as new stamps are released ...

And in the real world....MySpace, Google, M&S, BBC, ITV, BT, Costa, Whitbread, Aviva, Channel 4, GM

company will soon be able to join Project Canvas, the joint venture led by the BBC, ITV and BT to bring ...

Microsoft retains field marketing agency CPM

LONDON - Microsoft has retained CPM as its field marketing agency following a pitch against...-fareast-language:#0400; mso-bidi-language:#0400;} CPM will now hold a two-year contract with Microsoft Entertainment and Devices Division. The CPM Microsoft team will visit around 1,300 stores to drive sales of Xbox, accessories, Windows and Office software. The agency has also been awarded activity for the Microsoft ...

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Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.