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Interactive: Twelve ideas for 2012

16- to 34-year-olds, watched BBC series The Great British Bake Off last year. By comparison, 4.7m ...

Wired 2011: a glimpse of the future - without adland

- Rory Sutherland and Russell Davies - and only five make it into the UK's "Wired 100". So what ...

Creatives should learn the tools of coding to survive

, it applies to everybody in a creative industry. Rebecca Jones, the head of training at BBC Worldwide, told ...

The IPA app shows planners that we are what we share

-bloggers such as Russell Davies, Richard Huntington, Faris Yakob and Beeker Northam, ideas were shared in a manner and on a ... of the journalist Matthew d'Ancona, Ashley Highfield of iPlayer and Microsoft fame, and Carolyn McCall, the chief ...

Multi-channel engagement; where is the money?

This webcast features speakers from the BBC and Aprimo offering a channel-by-channel breakdown

What Next in Digital?

. In fact, it's already happening, Norris says: "Pepsi is working with Microsoft for its creative ...

Confessions of an internet adman

and generating new revenue streams by directing customers to video-on-demand sites. WPP, Microsoft, Apple ...

A newly converged world

advertising. Consider developments such as Project Canvas, involving the BBC, ITV, Channel 4, Five, BT ...

Multi-Channel Engagement: Where Is The Money?

and what's not. Hear speakers from the BBC and Aprimo discussing everything from tracking social media

Carlsberg tailors pub posters for World Cup drive

for 12 June. Paul Davies, director of brands and insight at Carlsberg UK, said: "Team Talk has struck a ...

 

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.